Nikon instant rebates extended in the US *updated*

Update: Nikon D7000 is now in stock and can be used in combination with the Nikon instant rebates.

Update #2: Nikon Canada will also have a rebate program - 80 CAD off any dual lens kit (effective till March 31st).

Nikon sent out a memo to US dealers today that the current Nikon instant rebates will be extended till February 26th, 2011. Multiple lens rebates can be combined with the purchase of one qualifying Nikon DSLR body. The Nikon rebate program started on March 1st, 2010. It is important to note that almost all other manufacturers have ended their rebate programs after the holidays. Several readers emailed me about a potential price increase on Nikon products on February 1st. I don't think this will happen (at least not on February 1st).

Nikon D700 rebates

Nikon D700 rebates

Nikon D300s rebates

Nikon D300s rebates

The D3100 rebates will expire on February 6th and then a new $100 rebate will be added:

Nikon D3100 rebates

Nikon D3100 rebates

This entry was posted in Deals and tagged . Bookmark the permalink. Trackbacks are closed, but you can post a comment.
  • Xanadu AW18

    How long more waiting for all of us for the new D400 and D800

    • texasjoe

      This is what I got January 24, 2011.


      Regular price at adorama.
      D700 $2349
      14-24 $1784
      24-70 $1699
      70-200 $2159
      Total $7993

      All purchased together
      Total $7189

      Refurbished (1/24/11) nikon offered 10% all rebated items.
      D700 $1943
      70-200 $1727
      24-70 $1632
      14-24 $1439
      Total $6769

      I think I got a good deal. I already have a D700 but wanted a second body. All lenses are new to me.

    • gt

      no one knows. you can bet on 6 months though.

  • Jacky Chau

    The D7000 used to be included in the rebate program. Did they remove it? Assuming you can find the d7000 in stock…

    • The D3s and D7000 are also part of the program, but they are out of stock. Once they get them in stock, there is a link for the rebate page.

      • PiXLPeeper

        Instant Rebates are applied as of the date of purchase regardless of the shipping/delivery dates! so patience pays 🙂

  • Pdf Ninja

    Including the D7000 was ridiculous — they couldn’t keep up with the demand, it was selling so well. But there’s no D700 replacement, probably for a few more months. But when it does come, expect it to be quite a bit more expensive than the D700 is today.

  • The Invisible Man

    Cool !!!!
    I’l get the D900 combined with the AF-S VR ED IF G 300mm f/4

    • PAG

      Oooooh, yeah. I want that lens along with an updated AF-S VR 80-400mm f/4.5-5.6.

    • Banned

      Just to let you know, you have a brain in your hair.

      • PAG

        You obviously don’t know me personally. I have the brain, but the hair is becoming less and less every year! Of course, I haven’t lost my skull yet, as my avatar seems to have done.

    • PAG

      In the “Unable to Wait Dept.”, I just received my 300mm f/4 and TC1.4 yesterday. Too many bird photographers have told me that this will be much better for birds in flight than the 80-400mm I already own. Can’t wait to take ’em out for a spin.

      Oh, yeah. I’m also waiting for delivery of my D7000.

  • Mock Kenwell


  • PiXLPeeper

    Nikon keeps rebating because Canon is wildly outselling them in the US and others are taking a serious closer look at other very creative brands (Sony) and the mirrorless crowd!
    They are having a very though time pleasing and supplying mass markets, they should maybe split the Pro and Consumer offerings into two different companies.

    • Photography?

      I read somewhere saying that Nikon also has their rebates in order to battle “Gray Market” goods from outselling US bounded goods. I have no idea if this is true or not but the persons’ explanations seems reasonable. But hey I don’t care if either is true as long as I don’t have to spend as much money as I already have to. xD

    • Mock Kenwell

      Where are you getting all this fabulous data from? Because last I checked, Nikon DSLRs were doing quite well indeed. I am with you that Nikon is paralyzed with a fear of innovation toward anything that is NOT a DSLR, and that they fail to enter the mirrorless/serious compact market at their own peril, but the rest of your fact-less diatribe sounds like hollow fanboism.

  • Banned

    It’s interesting that the ghost of price increase rears its ugly head once again. I know you said you don’t think this will happen but there is no smoke without fire. Unless those “readers” were Nikon employees or contractors paid to send fake tips to drive up demand as Nikon seems to be struggling (hence the rebates).

    I wonder how many times they can increase their prices until people say STOP. I remember the good old days when a 24-70 lens was in the $1200 range…

    • PiXLPeeper

      UR right!
      Lenses from Nikon are losing their competitive edge as prices are already high, QC has been somewhat left to finalize by the warranty repair dept and compatible lenses are available for much less and are often as good or better than brand.
      After (too many) years of Nikon only lenses in my bag, I bought a 100mm macro lens from Tokina which is better than the N offering and kept around $400 in my wallet 🙂 and I’ll probably buy from them again!

      • Mock Kenwell

        Spoken like a true non-pro photographer. Other companies make great lenses, too. But Nikon’s glass demands a premium in large part because of their outstanding performance, durability and high level of quality control. If you don’t want to pay for it, that’s your choice. But I doubt many would fear a QC head-to-head with the likes of Tokina and Sigma. When your livelihood and reputation depend on it, you wouldn’t be so quick to save a buck. The 24-70 is made for pros who can earn the money for it in a shoot or two. It’s not meant to take pictures of your cat. Although it will do so with verve and aplomb if you so choose!

        • PiXLPeeper

          You sound like a Nikon insider, blind to what’s going around them!
          I simply don’t like to overpay for anything I buy and if I have change left I prefer to give it to charity and not to corporations just because they WERE the best in the past… I suggest you spend a while talking to other pros and looking around to see if things may have changed!
          Nikon had and has several horrible expensive lenses too FYI.
          And do not forget to research who manufactures many of the Nikon lenses and parts 😉

          • well mate the pro zoom lenses like 14-24, 24-70, 70-200 and primes like 24 f1.4, 85 f1.4 and 200 f2 are just amazing! And if you find paying USD$2,000 for a lens maybe you should stick with the third party lenses such as tamron and sigma and be happy 🙂

        • Mock Kenwell

          Thanks for the awesome insight. Not sure you’re certain what the word “insider” means, but kudos to you for trying it out.

          Nikon lenses are not that much higher than their competitive counterparts. Check gold-rimmed glass vs. the L series and you’ll find comparable prices. Nikon charges for the added quality and durability. Imagine that. Leica, on the other hand, makes low-demand cameras for people with more money than sense.

          If you gripe about new Nikon lens prices, you should probably be A) shooting DX, B) buying last-generation lenses which are often incredibly capable or C) buy used lenses—Nikkors retain their value well but you save a lot when not buying new. If it’s still too expensive, by all means go with Tokina or Sigma. If you get a good copy, these can sometimes be acceptable lenses. Just don’t fault Nikon for making better lenses than all of them and then charging you for it.

          • zoetmb

            I agree with you that Nikon lenses, although expensive, are well made and worth the money. However, I disagree that Nikon’s (street) prices are competitive with Canon. Canon’s prices are far less than Nikon’s across the board and they’re also generally better at keeping lenses in stock, but they have not been producing as many new lenses as Nikon has. And while Canon only has a few more lenses in the active catalog than Nikon has, they have more choices at certain popular lenghts: their 70-200 is available with and without VR and at either at either 2.8 or 4.0.

            And for the record, I love my Nikons and would never switch to Canon, but facts are facts. The question is why Nikon has had to raise prices so much (in the U.S.) in the face of currency conversion rate issues (the U.S. $ being down almost 33% from a few years ago), but Canon has raised prices only moderately.

        • asdasd

          spoken like pro photographer: it was true 3 years ago, maybe two. Recently Sigma and Tokina seem to have higher QC then Nikon.
          Quality of nikon products went REALLY down last years.

          • Mock Kenwell

            Support your claims please. Not a soul here believes you.

            • asdasd

              i dont know, i would never buy sigma or tokina, but people seem to be happy with recent (mainly Sigma) releases, favoring quality over Nikon and my experience with recent Nikon purchases was really bad.
              so take it as it is. Days of amazing nikon cameras and lenses are gone. There are even high end wedding pros (look to FM Forums) switching fully to sigma.

          • PAG

            I call bulls*** as well. Between my wife and I, we own the 105mm f/2.8, 10-24mm f/3.5-4.5, the 18-105mm kit lens, the 18-200mm f/3.5-5.6, the 80-400mm f/4.5-5.6, and two 70-300mm f/4.5-5.6 lenses. Several of these have traveled with us to two Central American countries, several have been on boats and taken salt spray, I dropped one 70-300 several feet onto a wooden floor (shattered the NC filter I had on it, but ZERO problems with the lens itself), and all have been generally dragged around here and there with no problems at all.

            I just got the 300mm f/4 and TC1.4 which I’ll be testing this weekend, but my quick prelim test showed that they worked just fine.

            Compare that to my buddy who is on his second Sigma 70-300mm. The first one died after a few years and the new replacement had its AF foul up in less than two months while on a trip of a lifetime to Australia.

  • FrancoDMD

    I prices rise again for Nikon… I’ll be reading Canon Rumors from that point on… too sad 🙁

  • FrancoDMD

    And I do not think Nikon is strugling at all. While vacationing in walt Disney World Orlando, out of every 10 people with dSLR’s at least 7 were Nikon, 2 Canon and then the rest… I was amazed because it was not that way a few years back.

  • FrancoDMD: Also all the Disney folks taking pictures of people without camera use Nikons.

    • Simon

      Last time I was there they were still using D70+SB600.

      I also read in Pop Photography magazine that the in-house photo design department of Disney uses Nikons.

      • FrancoDMD

        This past fall they were using D90 with the SB 800, i asked why the SB 800 and every single one said that the SB 900 were overheating and they had to dump them…

        • Mock Kenwell

          Actually, the SB 800s are probably just taking too long to die!

  • BDP

    Seems like only the D7000 Kit is in stock at B&H, not eligible or at least not listed on the rebate page there yet….

    I’m waiting for the D7000 body only. And waiting. And waiting…..

    • follow the link on the D7000 page – the rebates are listed there

      • The Invisible Man

        @ Peter
        Can I have my invisible man icon back ?
        (the green guy with sunglasses)
        Thank you !

        • sorry, not possible – I like this one better 🙂

        • You shall be called The Visible Man from now! 😮

  • Dweeb

    What bullshit. Canadians get screwed three times over by Nikon Canada pricing.

  • yeah yeah keep em selling old cameras with glass they can use in a newer body 🙂

  • Geoff_K

    This makes me wonder if we will see any DSLR in February. It just may be fall.

  • JorPet

    Hmm, I think I’m going to just miss this. I don’t put this on credit cards, so will wait until the end of the first week of March to order. If the rebates are still around I am seriously thinking of ordering the D7000 along with the 14-24 and 70-200. The rebates will almost pay for the camera and it would be a spectacular back up to my D700. Plus I would then have the 70, 700 and 7000, how cool is that?

  • pjs

    The D7000 is NOT in stock, only the D7000 KIT – don’t need an 18-105 consumer lens. Bummer! Also – this rebate extension kinda blows the “No D700 in Canada” thingy, doesn’t it? Or is Nikon only shipping D700 bodies to the US? The D800 remains vapor…

  • Oooh, too bad I already have the D7000, otherwise I’d get it with the $300 cheaper 24-70mm f2.8, mmm.

  • Max Archer

    I wish Nikon would do a discount on the 70-300 with the D700. I’ve got all the big guns, but when I go FX I’ll need some “vacation glass”.

    • Mock Kenwell

      I just wish Nikon would shut up and release the D800 already. This rebate dance was old by this time last year. This “buy a lens while you wait” crap is beyond annoying.

  • Neurotox

    Please rebate for Canada too not juste a few box 😉

    I understand that we have 5 years of warranty on lens but US too no ?

  • Nathalie Henriquez

    Im sorry the above comment was a prank. to see what icon came up.

    I love the little squiggly people, so sorry.

    long live nikon 🙂

  • broxibear

    Instant rebates are a North American curiosity that you don’t see in Europe, and definitely not here in the UK, the occasional cashback or special offer but apart from that prices here remain pretty high…nothing new though, petrol in the UK is 3 times more expensive than in the US and 80% of it is tax ?

  • cirtap

    I will pass on these Cameras….which are good cameras…and play the waiting game and at the end of the long dark tunnel…I see the New Nikon D4, The New Nikon D800, and so on. Everyone else may purchase an out of date 12.1mp camera.

    • lola

      What happens if after the wait you realise that someone using an “out of date 12.1mp camera” can take better pictures than you can using a D4 or D800 ?
      Don’t judge photographers by their equipement.

      • cirtap

        The D7000 take a better picture than the D300s and also has a full blown 1080p, and cost less..than the D300s. Electronics in those old d3’s and d700’s are almost 3 and 2 years old. Times have changed. You can buy the overblown, overpriced D3X, which has no video capability. Out with the real old Nikon..and give us the real new.

      • anon

        +1 lola.

  • FX DX

    I have been saving to upgrade to FX format. I really like the current Nikon rebates. I am thinking about buying the D700 with 16-35, 24-70, and 70-200 to save $1000 on lenses. I am planning to sell D700 to recover the cost. Thoughts?

    I currently have D90 that I am planning to continue using for a while. I will probably switch to D800 when it is announced later this year. D700 is a great camera; a friend of mine has it, but I dont want to get stuck with a 3 years old camera, if new one is coming out this year.

    • sirin

      – thoughts?

      i’d suggest getting 14-24 instead of 16-35. those 2mm can make all the difference in the world.

      • FX DX

        I personally like the 16-35 range better. I think it will allow me to leave 24-70 behind every now and then. 14-24 is a special lens for people who want ultra-ultra wide and I admit that I am not one of those. The biggest turn off for me is no filter on 14-24. I currently have Tokina 11-16 and I don’t use it very often. I have Nikon 35mm f/1.8 and 50mm f/1.4 on my D90 almost all the time.

        • FX DX

          How often Nikon have rebates like these? This one seems to be available since March of 2010.

  • I bought a Nikkormat in 1974 after spending time assessing the “feel” of the various bodies. I’ve never regretted my decision. I’m currently happy with my D300, patiently waiting to see the D800. I use Nikon glass (14-24 f/2.8, 24-70 f/2.8, 70-200 f/2.8 VR II, 300 f/4, 200 f/4 micro, etc.) and love it. I’m not saying that Canon or third-party manufacturers don’t make quality products – I’m saying that I have no incentive to consider abandoning a company that has consistently provided excellent products. We live in good times, photographically speaking, whichever products we use. They’re all amazing. (Incidentally, I have a Panasonic GF1 for more-casual work – no regrets at all there, either.) Happy hunting!

    • anon

      +1, too many posters here are hysterical about having the latest gear in a desperate hope it will somehow make them a better photographer.

  • William

    Oh why complaining …we should be the one complaining…
    As over here in Asia, there is no such promo…if not…I’m already a proud owner of D700 + 14-24 & 70-200….
    So…I still have to wait…wait for the upgrade…

  • PAG

    I’m wondering if the continual rebates in the U.S. have to do more with the weakness of the dollar than any weakness in sales. Depending upon the tax laws in Japan and the U.S., it might make more fiscal sense to sell at a discount to the exchange rate and keep the profits in Nikon U.S.A. until it is advantageous to move those profits back to Japan. For any international company, the proper handling of exchange rates and tax laws is a highly sophisticated endeavor.

    As to rebates instead of price changes, it’s a heck of a lot easier to institute and later pull back rebates than to change prices. So the rebates keeps their prices competitive on the products they are willing to discount and they don’t have to go through the hassle of shifting prices. Price hikes cause howls of anger, expiring rebates not so much as a whimper.

    • MvdB

      Now that makes sense…

  • Carlos R B

    1 week from announcements…will we know sonething else before february 8?

    • broxibear

      Reports that say that something hasn’t happened are always interesting to me, because as we know, there are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know. But there are also unknown unknowns – the ones we don’t know we don’t know

    • So far I have not seen anything to indicate that there will more than just Coolpix cameras.

      • PAG

        Oh dear god. If that’s what happens, the howls from the megapixel queens will tear up and down this board that Nikon sucks, they are screwing up everything, they are doomed as a company, and “I’m switching to Canon.” We can only hope that the last part is true.

        • lola

          Even if Nikon made a D800 that was 5 times better than the D3s in every way and gave them away free, there would still be people on here complaining.

  • Vino

    The answer to the ‘Q740″ question is in this nikon press release…\en_EU\news_article\data\BV-PR-WWA1908-Q740&sParamValueLbl=New&sParam1ValueLbl=The+new+Nikon+D3100+guides+you+to+beautiful+pictures+and+full+HD+movies

  • Nikon D7000 body only in stock now at Amazon:

  • Back to top