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Nikon’s Pure Photography #6 video leaked

First, I have few updates regarding the Nikon Df camera controls:

Nikon-Df-camera-back
The low dial visible from the rear, above the command dial, is the PSAM selector. The shutter release button is also the on/off switch and has a thread for the Nikon AR-3 remote (just like the FM2).

Nikon-Df-teaser-5
The dials on the other side of pentaprism are for ISO settings and white balance or exposure compensation. There will be also a very small LCD display on the top panel of the camera (located behind the program mode dial, not visible on any of the videos/pictures).

The 6th Pure Photography video leaked and can now be seen at the Chinese website Sina. The last video doesn't show anything new from the Df camera, it's more of a recap of the previous 5 teasers:



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  • Dragoz

    This sounds very good. In addition with manual control lenses, it could really rock! Looks like the size of an F3. My next camera…

  • ShaoLynx

    The suspense is killing me!
    And I don’t even need a new camera body…
    Dang Nikon, show it to us already!…

  • J. Dennis Thomas

    I thought the RedBull commercial was more interesting.

    • Nikon S&M

      I want the retro leather case with cut-out for knobs…

      • http://www.davidkasman.com/ David Kasman

        Is that an S&M joke “Nikon S&M”?

      • inDifFerence

        So graphic!

  • robert

    now autoplay on video…shit..

    • http://nikonrumors.com/ Nikon Rumors

      How can I deisable it? I could not find a tag in the html code.

      • http://www.davidkasman.com/ David Kasman

        That’s why I like simple dials.

  • Last Mohican

    Guess the sina.com server is bonking under the massive nikonite assault. No go on iOS either, probably flash video.

    • Jeff Curtner

      I can view it from iPad. I need to figure out how to d/l it.

    • hexx

      if on mac and don’t have flash installed you can go to develop menu and change user agent to safari iOS, it will trigger no-flash version

  • http://nikonrumors.com/ Nikon Rumors

    The autoplay is so annoying. Has anyone already uploaded this to YouTube?

    • silmasan

      There’s a flash autoplay blocker plugin for firefox though. May want to try.

    • brn

      I’m having the opposite problem. It refuses to start playing.

    • fjfjjj
      • http://nikonrumors.com/ Nikon Rumors

        There is now a 30 seconds ad at the beginning of the video – not sure what was worse. Stil no YouTube upload?

  • T53

    I was thinking the ISO and WB button would also include a Quality Button…..as on D700 etc…

  • http://www.facebook.com/barefootintactivist Barefoot Intactivist

    Chances of an EVF? Less than 10% ?

    • samul

      I’d say an EVF would be pretty much the exact opposite for the idea of this model.

  • hexx

    hmm can’t imagine what it might look like with that LCD, probably the top panel must look very busy.

  • hexx

    any info if you would be able to use aperture ring on AF-D lenses (I’ve heard that it is usually possible only on more advanced bodies)?

    • Erik

      I would expect that it is possible.

    • silmasan

      I thought all FX bodies up to this point could do that, so pretty sure this one too.

      • hexx

        i hope you’re right, would be nice to have such an option

    • http://Flickr.com/inthemist InTheMist

      Is there ANY body, FX or DX that you can’t use the aperture ring?

      • hexx

        d80 for example, unless it’s buried somewhere deep in menus

  • VictorC

    clever Nikon bastrads!

  • BRNSMRF

    Cannot wait any longer

    • Erik

      Do something else and come back in a few days time

  • web

    Surprising that no leaked images of the camera have shown up being so close to launch, no?

    • fjfjjj

      The would-be unofficial leakers were pacified by being invited to participate in the official leak.

      • Erik

        Could be.

    • Theodoros Fotometria

      No leaked price either… Only ultra basic specs and videos that try to turn underspecification to advantage… No way this is going to be more than 1600… Otherwise there would be a price category suggested.

      • MrSkelter

        Please come back on Wednesday. I want to hear how you explain a $2,500 price on this and it’s position far from entry level. You keep posting your marketing theories and it’s hilarious.

        • intergalactic_turkey

          Let’s do not be naive. This won’t be an entry level camera. It is gear for a connaisseur who will have no hesitation for investing a few k.

          • Theodoros Fotometria

            You are naive (being a turkey) for thinking this way… look above for the reasoning.

            • zoetmb

              While $1600 or less would be great, I think Mr. Skelter and Mr. Turkey have it right. It’s going to be expensive regardless of the features it does or doesn’t have. This is a niche camera (although I’ll have to admit to being surprised Nikon would do a niche camera). It’s a camera for old baby boomers. Who else would care that it’s styled like an old film Nikon? Nikon probably figures they lost the hipsters anyway, so they might as well take some money from people who already have DSLR bodies. And maybe the buyers will want a walk-around lens to go with it. And even if it doesn’t sell worth a damn, it will get Nikon tons of press.

              But they better have stock right after the announcement. If they blow Christmas, they’re idiots. This is a camera that someone is going to buy for their boyfriend or husband for Xmas.

            • intergalactic_turkey

              It will end up like Coolpix A, in a hands of a limited group of users. Not establishing a new range, just only proving that Nikon is still capable.

            • John

              What reasoning? What you have been posting goes against everything Nikon has done in the past.

              So we are suppose to believed you over what Nikon has shown/done in the past?

            • Theodoros Fotometria

              I’ll give you another thumb-up for this post…. As I said before, when God was raining brains, some where holding an umbrella!

          • MrSkelter

            That’s my point.

        • Michael Sloan

          It’ll be interesting to see if Theodoros Fotometria is right or wrong. If right, then you’ll never hear the end of it. If wrong, then we’ll probably never hear from TF again.

      • intergalactic_turkey

        Easily around 3k.

        • Erik

          My initial guess was $4-5K, maybe it could be $3-4K, lets say $3-5K to be on the safe side. Still cheaper than a Leica

          • Theodoros Fotometria

            Listen… Can you remember a model introduction that you didn’t know the price category it belonged?
            When you see price being kept as the “last secret to be revealed” by the promotion team, be prepared for the most pleasant surprise…
            Why should one keep you the price secret if he would sell expensive? It would be insane to do so…

            • MrSkelter

              Nikon D3X. Invented a new category of price. Also the D800 – most people thought it was impossible to combine a cutting edge sensor with a mid-market price. It happens all the time.

              How much is the D4X going to be? No idea is the correct answer. If could be anything from $5-9k.

            • Theodoros Fotometria

              Which marketing promotion kept price as a “last to be announced” with D800 and D3X…? D800′s price level was know before camera was even announced and D3X was …just announced.

              I think you need a shrink to examine you for luck of reasoning and sense… but since you can’t even understand what you read, I suggest to also stop trying to make a conversation… you can’t agree even if you talk with other “turkeys” here…

            • MrSkelter

              Why are you incapable of answering without being rude?

              The price of the D800 wasn’t announced pre-launch. No official price has been given on new products while they’re being hyped. Prices only come with official announcements as a rule.

              Feel free to link to anything from Nikon stating the D800′s price before it was announced.

            • Theodoros Fotometria

              It wasn’t KEPT as a “last time secret” stupid! The price category was already known! …and NR Admin always has price information leaks…
              This time he can’t find any info no matter who he approaches… LEAPS ARE SEALED! Got it?
              …There is a reason for that, NIKON KEEPS IT FOR LAST TIME SECRET FOR A REASON!

              Got it now? There is no reason to keep price a secret so carefully for last minute announcement if you are to sell expensive… no reason what so ever… You keep price a sealed secret only if you’ve created much wonder to the whole possible market and then you announce it creating a “big bang” where everybody realises that “this is accessible” to even those that never thought they will be able to buy FF…

            • MrSkelter

              Still rude.

              You know this is Nikon Rumors right? Not Nikon marketing. Contrary to the tin-foil-hat brigade’s belief this site isn’t a tool of Nikon. The rumors are just that – rumors.

              Apple doesn’t intentionally leak products and there are photos of them online pre-launch quite often. If this was officially sanctioned there would be much more information here.

              You’re clearly not in marketing. I am. This camera will be accessible to those with $2,500+ to spend.

              Thanks for repeating your belief this is entry level so often. In a couple of days you’ll know who’s right (hint – it’s me) and you can crawl back under your rock.

              Before then can you talk us through how your medium format equipment, expertise and Nikon’s help you create images like this from your site? I’m fascinated.

              As this is an image from your portfolio I can assume it’s typical of what you charge people for.

            • Theodoros Fotometria

              I thought you aren’t related to photography at all… This particular image has won a photo competition for its creativity… You didn’t even notice that other than the reality of the scene, the bride is repeated through three mirrors and is developing at the end of the scene for miles away in depth!

              I guess three dimensionality is an unknown word for a stupid troll like you that is ironic against great images and unable to post anything of the crap of his own that his stupid mind thinks as being photography!

            • MrSkelter

              Did you get the award you have for that image out of a happy meal? I’ve seen better composition on YouPorn and subtler photo editing in North Korean press releases. Masterful.

            • KT

              I seriously doubt they can ask for anything above 6K for the D4X given the current price of the D800/E. How much better would the D4X sensor have to be to justify a 3X price jump above the D800 already stellar sensor? and no measure of AF improvement can justify that price jump either. So to answer your question, the D4X, if it ever come out won’t cost above 6K

            • MrSkelter

              I’m not saying any D4X/S will be more than the D4,
              but it easily could be and Nikon have done so in the past.

              There’s more to a camera than the sensor. Look at the D4.

              You can make a camera much ‘better’ than the D4 without changing the chip. If it’s waterproof, half the size, works to -30 degrees, can stand a 6ft drop, and shoots 5 times as fast it’s worth more.

              I suspect that as 35mm invades previous MF territory prices at the top can go up. $8K is cheap for MF and they can sell a 54MP D4X as a MF replacement with more portability, more speed, better AF and practically equivalent image quality.

            • Erik

              I was thinking that the purpose of the marketing was to make people want the camera and once the interest has been created – charge a price that is as high as possible. For instance, isn’t that what Apple is doing all the time?

            • Theodoros Fotometria

              No it isn’t… I thought you (and most others) have no idea of what marketing is…
              The purpose of marketing is to sell (or exceed) a pre-calculated number of products and create (or exceed) a pre-calculated profit with respect to development badget and production expenses…

              In other words, if a decision manager in NIkon will ever decide on a NEW (not replacement) product that will add no extra market share to the company and develops a production line and tools for this production to be… He’ll have to “commit harakiri” in the centre square of Tokyo the next day…

      • Ronan

        It’s not an entry level camera, far, far, far from it.

        I’m expecting 2500-3000 price tag.

        • Theodoros Fotometria

          Think about it… If there was a chance for such a price, there is no space for “under” model since there is no spec left to downgrade.
          But, there is no space for “upper” version either since price will shoot off the roof…
          Don’t listen to “chicken brain” marketing trolls that throw prices around without ever supporting with reasoning their “opinion”.
          If this was an in-between addition to the current cameras in the line (D6xx, D8xx) and given its ultra basic specification, it would add near to nothing in Nikon’s sales, since most (of the low) sales would be originated from possible D600 or D800 customers.
          They run a company to sell products and make money, not to satisfy trolls or “chicken brains”in forums.

          • Ronan

            They can easily have a downgrade model.

            Put less metal in it, make it a bit smaller, use a different sensor, that’s just 3 simple options.

            Heck the way i see it, $2500-$3000 FX model, and a slightly smaller one, $2000-$2500 DX model.

            Boom 2 models, 2 price range, same lenses.

            • Theodoros Fotometria

              I’just gave you a thumb-up for being so smart…

        • Delmar Mineard Jr

          I concur..expect it to be $2,300 to $2,990.

      • Anonymous Coward

        “Only ultra basic specs and videos that try to turn underspecification to advantage…”

        And they need to turn that to an advantage so they can charge more than they do for a D610. This is D610 + real knobs and lots of metal. Real knobs and metal cost more than their D610 button/plastic brethren. It’s going to to be more than a D610.

        • Theodoros Fotometria

          No… if it was, they wouldn’t rush to bring D610 out only a few weeks ago… (I bet you that the shutter was replaced already after some production date on the D600).
          This was done for the D610 to be protected from being cannibalised from the cheaper model due to D600′s bad reputation, if Df was going to be higher in the line, there would be no danger for D600 to be affected, they would only announce that “the problem is solved”.

        • Theodoros Fotometria

          It’s smaller than D610 and of 10%less weight… Since you haven’t touched it, don’t rush to call it “lots of metal” don’t forget that Nikon is the best company around to make a body feel solid and trustful at surprising cost…
          This being so close to D610 size but 10% of less weight, doesn’t sound of that much metal as you may think to me…
          It will surely feel solid, but there are ways to do this at reasonable cost and in Nikon they are particularly good in doing it.
          Remember that with NIkon, smaller/lighter (as this body is than D610) always means cheaper without any exception throughout their entire history…

      • KT

        I doubt they would be investing all this time and money, on marketing videos and elaborate publicity campaign, not to mention throwing in the D4 sensor and it’s all for a $1600 body. They are going to ask for much more than that even if it’s only worth $ 1600. The $2500 price sounds reasonable but I won’t be surprised if it ended up selling for $2700

        • Theodoros Fotometria

          The D4 sensor is helping them to price it low, its not opposing them!
          1. The sensor is Nikon’s own and no Sony or other makes a profit out of it…
          2.The high production will bring cost further down
          3. It allows for much cheaper electronics for processing speed, buffer and wright speed to the card.
          Don’t forget that Df is slower fps than D610 although its files are at 2/3rds the size!

        • MisterF

          Check the cost of a publicity campaign for the new Ford Fiesta and compare it against what is invested by Ferrari…

          • Theodoros Fotometria

            Excellent post!
            If you are premium or niche, your promotion is limited and very careful… Not a “common feller” that walks around Scotland and shoots landscapes, fishermen, castles and everything else that is related with world wide “camera owners” that play “the photographer”… Adverts, are always “targeting” the possible market and this advert targets to …everyone!

  • Erik

    Disappointed. Thought video #6 would show the whole camera and give the specs.

    • Rad Alzyoud

      That’s called an announcement!

      • Erik

        The video #6 was called “Full”. I simply expected more from it than this.

        • Zappa

          It was a typo, it meant to be “Fool”!

    • Theodoros Fotometria

      What specs? …its under specified than any other Nikon FX…

      Anyone left in doubt that this is an entry level product, that is over promoted as a “new concept”?

      • Vin

        I am still with you. I can’t see this being more then the D610. Has to be about the same or less. If they do try to price it above the $2000 line it will be a big mistake. To close to the D800.

        • MrSkelter

          You almost make sense here. Don’t you get it? It’s going to be priced very close to the D800 but that’s not a problem because they’re built for entirely different markets.

  • neversink

    I hate the hype so much. Nikon is telling me that only with this Df camera every frame counts. Should i just sell my D4 and D800 because they aren’t Pure Photography? Whatever the hell that means. Honestly, how is the camera going to take better pics than any other camera. This is just hype. I really hope the camera is good, but have my doubts it will be close to the quality of a D800, let alone a D4.

    • silmasan

      Oh come on… The caption was pretty good. I could actually connect emotionally with the message. Just ignore the last 20 seconds. ;)

      • neversink

        But can you connect photographically with it. If it’s for you , enjoy it. I will be taking a look at it when it comes out, that is I am in the States when it comes out.

        • silmasan

          Oh, the DF itself? No, I have lost the early enthusiasm, to be honest!

          The dedicated ISO/WB dials are nice, though.

          • hexx

            just a question, why is WB dial helpful? sorry, just asking because I either use custom or auto and shoot raw

            • http://nikonrumors.com/ Nikon Rumors

              The WB dial could actually be exposure compensation – I am getting conflicting info on that one.

            • hexx

              strange… i’d put exposure compensation on the same side where’s shutter speed dial and shutter release button. so this can be all controlled with one hand and left hand for focusing/aperture changes on the lens.

            • Last Mohican

              Makes more sense.

            • silmasan

              You mean like the F3/FA and not the F4? Could be…

            • silmasan

              To quickly select between presets, if you use presets at all? Sometimes it’s just convenient to have jpegs nailed without having to go over the raw files… I’m not sure it’s going to be laid out as I imagined it though

      • tman

        They ran out of useful things to say with Ad #5. Ad #6 is pretentious.

    • Bamboojled

      Yes, this camera will make you a better photographer, along with making you more attractive to the opposite sex, while not isolating or making your friends feel incompetent in your presence.

      In certain countries there will be a special edition version that will make you be able to cure diseases and end hunger, while making you a Bollywood star.

      • tap0

        in certain countries there will be a version that will prevent the natives from taking your job and your life away…

      • bonem

        I’m sold based on this response alone.

      • Steve Cox

        No camera will make you a better photographer, Look at Ansel Adams. This is for those that enjoy the road driven, not the destination.

        • CoffeeGeeker

          A camera can make you a better photographer on several levels:

          1. If you have a deep connection with the tools you use, you tend to use them better. This is true across the spectrum of creative craft. If you feel, in your mind, the tool you are using is meant for you, is in tune with you, etc etc, you tend to get more out of that tool. Talk to wood workers about their cherished tools (vs just picking up someone else’s chisel).

          2. A camera can present you with more tools to be more creative. Let’s just look at full frame vs APS-C or m4/3. The larger sensor automatically gives you wider depth of field options, which can in turn lead to more creativity in what you shoot. Of course, you have to know what the camera is capable of (or lack thereof) to make use of this expanded creativity potential.

          3. A better designed camera can lead to less “blown shots” because you’re able to control it more and do more with it.

          And so on. So yes, a camera can make you a better photographer. But sometimes it is more a case of a specific camera instilling more confidence in you as a photographer, and hence, you yourself take the better shot.

    • Fed Up With You

      Lighten up, asshole.

    • chris

      thats the way marketing works. almost every company is doing like this ;)

    • http://www.jerrymiltonphotography.com/ Jerry Milton

      as though they didn’t have crazy ad campaigns for the D800 ( I never bought into into the crazy megapixel hoopla… my D700 and D3S work just fine). if you’re OLD like me and actually used a Nikon F3 or Canon F1N from the day they came out… then this ad MIGHT interest you. I miss the damn dials. end of story.

    • Macy’s

      Dude… this has design mojo, not function enhancement!

      Buying rationale will be like woman buy several handbags… coz it looks good, not carry more…

    • Theodoros Fotometria

      You have to understand that this being an entry level DSLR to the FF line, it has to be promoted with its under spec hidden as much as possible…

      There is nothing wrong with that…

      What Nikon really says here is “here is a cheap camera that offers to most all they will ever need to do good photography”.

      They also underline that controls have been simplified to be in parallel with the underspecification, nothing wrong with that either… We all have to admit that this is a well thought “cheapo”.

      It will sell better than popcorn IMO.

      • intergalactic_turkey

        Where did you read that bollocks that it is an entry level DSLR to FF line?

      • rhlpetrus

        ThFoto: youre wrong, this is not entry FF, youll see. Body is full metal, built to last, not cheapy D610 level. Price will be just below D800′s. This video is just a compilation, not mafe by nikon, thats my opinion.

    • Steve Cox

      This is not a camera for taking “pictures” it is a camera for “painting” It will take the hobby back to the day when we walked around for hours saw something and took time looking at the shot, setting up the shot, not just taking the shot.

      I see this like a 1978 MGB VS a new sports car. Yes my wife’s SHO is faster, handles better, starts when it is cold, does not break down every few weeks, BUT when I want to relax and enjoy DRIVING, i take the MGB in to the mountains, Yes during the week I drive my truck, and when we go as a family we take the SHO. Same as i would take the d7100 and a bunch of zooms on a vacation.

      • Michael Sloan

        ” It will take the hobby back to the day when we walked around for hours saw something and took time looking at the shot, setting up the shot, not just taking the shot.” — I would agree if this camera was so retro that it only did film. Maybe those that shot and processed film were able to make the transition to digital, while keeping their learned habits from the film days, but not the masses.

        • Steve Cox

          I think of it as a 1978 MGB with fuel injection that did not leak oil. It is still a drivers car, but able to start in the cold. This is a drivers camera, it will let you enjoy the process without the hassle of film

      • Danonino

        I guess you never heard of someone called Henri Cartier-Bresson? ;) Haha, take time to set up the shot?! What a load of crap!

        • Steve Cox

          Different type of photography. But I am not a photojournalist..

        • CoffeeGeeker

          FYI, HCB would often camp out at a spot for hours and hours on end, waiting for the “magic moment”. Look it up.

      • Whatever

        Damn dude, get over yourself. If you want to make paintings go buy a brush – hell of a lot cheaper. Photography has never been and can never be about the experience of the photographer – nobody would care about your photos if they were all about you. If you really want to just enjoy the ‘experience” of strolling in the woods and pontificating about each frame then why even bother putting film in the camera? Every one of your comments here makes me believe that you’re just another weekend warrior photog who’s cluttering the world with bad photographs – too lazy to learn how to paint and too arrogant to realize your photos suck. This whole thing is a marketing ploy by Nikon to sell cameras to fools like you who think people are gonna be impressed just because you’re carrying around some fancy camera. The notion that the styling of the camera has anything to do with how you use it or what the photos look like is absurd. I’d love for them to produce a simplified, cheaper FX camera but this thing is just a joke.

        • Steve Cox

          Wow a brutal flaming by someone that can not even use their real name, just posts as guest.

        • Steve Cox

          Wow, flamed by someone that will not even post his name,

      • neversink

        That’s some fantasy world you are living in, but enjoy it ;-)
        Honestly, I take photographs with my camera. I do photojournalism, wildlife, sports, editorial portraits. etc. I take my time with whatever I shoot. And that is whether I am using a film or digital body. Photography is not a hobby for me. It is my life, my career, my art…. But there is nothing wrong with a hobby. So enjoy. Just don’t assume that because I have a D4 that can shoot at 11fps, that i always machine gun it. I rarely do.

  • hexx

    so the ‘fusion’/’hybrid’ bit is related to mixed personality of the camera, meaning shutter speed dial and aperture on the older lenses and then also PASM dial? confusing, I guess that’s what it is, to satisfy as many shooting styles/requirements as possible.

    • nikonzall

      Like all marketing teasers, There is always one last surprise,
      Good or Bad we don’t know.

      • Erik

        Let it have some better specs than we currently believe it has.

        • tman

          Let it have a lower price…

          • Erik

            Or both

          • Theodoros Fotometria

            What I think will happen, is that this will be the entry level in the FX line for about 1600, which may add even one million customers to the Nikon FX line and establish Nikon as the FF leader and then, soon, another version priced maybe 1000 higher, that will have better specs (AF, shutter, card …etc) that will be considered (at last!) as the D700 replacement and that shouldn’t affect D4 or D800 sales as much as D4 sensor in D800 body would…

            • Erik

              I think your onto something there. The DF2 will be the true D700 replacement.

            • Theodoros Fotometria

              Its simple logic really…
              They draw a bottom line for a basic product (as of today) with these specs, replaced D600 only a few weeks ago so that the new cheaper product wouldn’t cannibalise it due to its “dirty reputation” (which they got read off) and now are about to add another million (hopefully) of customers to their FX line…

              Some of these will be attracted because of the new design approach, so D6xx or D8xx won’t be a possible upgrade.
              OTOH, if there is a third version of D800 it will seem confusing and a bit “D4ish”… Also D800 spec is a bit more than what D700 was…

              So, a higher version of Df with equalisation or improvement over D700′s specs, without video, should both satisfy the ones that demand more than Df offers them and the different design along with the absence of video shouldn’t affect D600 or D800 sales much and differentiation from D4 will be clearer than what D700/D3 difference was…

              I don’t see how competition can react on time…

            • jake

              But it may be the exact opposite as well. I don’t see why nikon would release an entry level model for a new line of cameras. You would think they would release the best they have to offer in that category then release more affordable versions in time to come. It really doesn’t matter though. One way or the other a new line of cameras is being released from nikon which is a good thing

            • Theodoros Fotometria

              Could be… but they have the price range covered with current models don’t they? …while in the entry-level (where numbers are much higher) they’ve got a whole to be filled!

      • Theodoros Fotometria

        Actually there is… The price!
        If you see a product promoted like underspecification than the rest of the line is an advantage and price is kept as a last time secret…
        Be prepared for what most that will “bite” attracted from the design will consider cheap…

      • intergalactic_turkey

        Yes, it is a transformer. 2 in 1. You can use both at the same time, or simply one of the two.

    • Last Mohican

      The only explanation that so far made sense to me is the one I cited yesterday: the camera will have two user modes, one with more dial control and less usage of energy, and one consistent with current DSLR functions. Does anyone have a better explanation?

      • Anónimo

        Nikon has a registered patent for an reflex OVF/mirrorless EVF camera.
        This would allow your idea, will they do that?

        • Last Mohican

          It’s not my idea, this was aired in a relatively well informed French photography site along with various details, as I reported yesterday in the thread with 1500 posts. I don’t think EVF is in the cards this time; this appears to be a straight DSLR with OVF but with various enhancements for manual operation.

    • Eric Duminil

      I don’t understand either how PASM could work with separate shutter and aperture dials.

      • Eric Duminil

        Like : you specify 1/250s, f/4, ISO 200, and then “Aperture mode”. What happens with your shutter speed?

      • Carlos F

        Same as the F4 which also has a seperate shutter speed dial and PASM switch : the shutter speed dial is ignored if you are in P or A.

  • http://marsweekly.wordpress.com/ Mars Observer

    I think it’s GOOD for Nikon that the video got leaked. Like many, the prolonged build-up was beginning to feel tiresome to me as well.

    I’m not sure I’m fond of the message in this video though. It does seem to be saying ‘this camera will make you a better photographer’.

    That’s sure to raise the hackles of many.

    • neversink

      It raises my hackles, and don’t be surprised if Nikon didn’t approve the video “leak.”

      • Erik

        Does anyone believe in leaks these days?

    • photoroto

      Putting the camera on a tripod will make you a better photographer. But watch out for the mirror slap vibration.

  • neversink

    Do people really like all the clicking sounds on the shutter dial and the sound of the shutter. I always thought that SLRs were too noisy in the old days, but that is what we had to work with. That’s why at times I used a Leica back then. Why do we want to go back to that. Digital means not having to deal with as much mechanical contraptions. Again, give me a film body to shoot film and a digital body designed digital photography. Don’t combine the two into some hyped up retro package. Is Nikon desperate, or do they really have something new up their sleeve.

    • Last Mohican

      They do. The price tag. Apart from that, they wanna celebrate 60 years Nikkor. And forget all this talk about combining film and digital: it’s just a digital camera with some improvements for people who love the old dials and old lenses and manual focusing. Give Nikon a break.

  • Tom

    Leaked? Really? It’s a systematic campaign and you call it a leak.

    • http://nikonrumors.com/ Nikon Rumors

      Of course it’s a leak because it is not officially released by Nikon!

      • http://Flickr.com/inthemist InTheMist

        I was hoping for more meat – something new to hold us over ’til the 5th.

        Thanks for the new details!

      • T53

        Snowden leaked it. Film at 11!

    • http://www.rmjphotography.net/ RMJ

      It’s leaked because the release day is tomorrow. Two days after the video #5. 2 days before the official release of DF.

    • http://Flickr.com/inthemist InTheMist

      Nikon PR: “Someone pre-leaked our leak! Call out the hounds!”

  • from HKG

    Looks FAKE to me, esp. source is from that china
    just a shitty rearrangement from the previous 5 videos

    • http://nikonrumors.com/ Nikon Rumors

      They cannot fake the voice.

      • http://Flickr.com/inthemist InTheMist

        Good point.

    • http://www.rmjphotography.net/ RMJ

      I’d be much more surprised if the leak would come from Japan. We got first peak (at least) to #2 and #5 videos from China also. (in form of screencaptures)

    • http://www.davidkasman.com/ David Kasman

      There is a bit of new footage, but I was expecting more.

  • neversink

    Am I wrong? It looks like there are only two metering modes instead of three.

    • Tom

      You are wrong. I see three

      • neversink

        OK, I’ll believe you…. I’m too lazy to take another look.

        • http://Flickr.com/inthemist InTheMist

          They’re all there:

          • intergalactic_turkey

            Funny order. Would switch center weighed with multi-zone.

            • http://Flickr.com/inthemist InTheMist

              Matrix is in the middle on my D800 too.

            • Erik

              Yes, I had to look on my D700 to verify that the order is the same

            • http://www.gordonmoat.com/ Gordon Moat

              Same order on the D3/D3S and the old F4S. The idea is that you would use Matrix metering most of the time, and are then just one click away from the other settings.

  • tap0

    so a PASM dial..it looks like it is going to be slotted above the d610 and below the d800… we should know when everyone else knows, ie. on the 5th.

  • fjfjjj

    Ripped the video and uploaded it here:

    http://www.dailymotion.com/video/x16pvap_nikon-df_tech

    • hexx

      nice music ;)

    • http://nikonrumors.com/ Nikon Rumors

      thanks, still has a long ad before the video starts but better than before

      • fjfjjj

        Haven’t heard of AdBlockPlus?

        • Eric Calabros

          thank you my queen

          • http://Flickr.com/inthemist InTheMist

            All hail the queen!

      • zoetmb

        No ad for me on my Mac and I don’t have anything special running to block it.
        Frankly, I don’t get this campaign. I know it’s a teaser campaign, but why fuzz the Nikon logo? Seems to me that’s the one thing you wouldn’t want to hide.
        And what’s this “make every photo meaningful again” business? If it’s because you can only take one photo at a time, I understand it – it’s saying think about each frame, like we largely did when we shot film. But if it has high speed shooting (even if it’s only a few fps), then is it saying that this new body can take meaningful photos, but the D4 or D800 bodies can’t?
        And that shutter seems so loud, it’s going to scare the birds and heavy metal bands will ask you to “turn it down”.

        • Steve Cox

          Will my daughters V8 mustang do EYERYTHING better than my old MGB? Yes it will, but on a fall afternoon driving the mountains of northern New Mexico I will take the MG everything can get it starred because I love the drive,not just getting to the destination.

          • fred

            It’s the same riding a motorbike, the enjoyment is in the actual journey in getting to the destination. The destination is often secondary.You could do the same journey on a bus but their is no passion in that.

        • broxibear

          Hi TeaBreak,

          The only reasons I could think of for blurring the logo is 1: It doesn’t say “Nikon” it says something else…maybe a “Df” logo on, or maybe “Nikkormat” instead of “Nikon”
          2: It’s a sticker, so as not to catch the attention of onlookers while filming in the streets of Edinburgh ?
          Still think it’ll be more expensive than the D800, £2399.99 is an interesting number.

  • http://www.davidkasman.com/ David Kasman

    Maybe something else will leak soon.

    • Erik

      Like camera body pictures, full specs and user manual?

      • http://www.davidkasman.com/ David Kasman

        We can hope. They usually do.

  • Pippo

    Damn, my 2.5K Euros be yours, Nikon.

    • fjfjjj

      Have hope. The D800 is only €1000 now.

    • chris

      I’m curious, if my D800 accepts the DF as second body ;)

    • intergalactic_turkey

      Just add another 0.5k and it can be yours :)

      • Theodoros Fotometria

        Gimme your money guys, I’ll get it for you and have mine for free!

      • Pippo

        No, than I’ll be wait. At this moment I miss significant info about AF & FPS.

        • Erik

          I think the info we have is that it is likely to have the same AF module and frame rate as the D600/D610

          • Pippo

            Yeah, excactly. For me, difficult to found on test D600 :(

  • http://Flickr.com/inthemist InTheMist

    I don’t understand the point of having a shutter speed dial if you have a PASM selector, a command AND subcommand dial?

    In their quest for simplicity, have they made it MORE complicated?

    • hexx

      exactly my thoughts, i guess it’s to retain compatibility with crippled lenses w/o aperture rings

    • Last Mohican

      Fits the line of the info from France that the camera will have two user modes, one for pros/enthusiasts with much manual control, and one for the rest.

    • http://z7photo.com/ Csaba

      I agree it’s a bit puzzling. Still, for those who want to use it in manual mode, though no point with two command dials AND an ISO dial. For me ISO dial would be enough, though I love buttons – the more control points on the camera body, the less I have to wade through the menus (which I hate doing).

  • pepemsk

    Why dont they just put FX sensor into FM3a ?

    • Erik

      Probably because it is hard to do? But sure, that is the product many of us here would like. More so than the DF.

      • pepemsk

        I think it’s more a sales problem than a technical problem. Many people would lack auto-focus. :-) Btw. I don’t think it’s possible to fit all the guts of DXXX FX camera to relatively small body of FM2/FM3a. And if they omit HUGE focusing screen it will be just a still big, retro looking D600.

        • Erik

          I think a digital FM3A would sell. I could even live without a LCD.

      • Danonino

        Well I would do fine with an FX sensor in a D40 body, then we wwouldbe talking, but until then, nothing beats the sony RX1 – all the camera anyone could ever need.

  • Hamuga

    Has there been any news about focus peaking being an option for focusing?

    • rich

      those are for evf camera. Nikon is mosty dslr ovf, wrong forum dude.

      • silmasan

        I’m pretty sure there’s a back LCD, barely shown in the previous video, so the question of focus peaking through live view mode (mirror up) isn’t that out of place here.

        • Hamuga

          Thanks, that was what I was implying, but worded very poorly.

  • onodera

    Why would Nikon engineers put a PASM dial on a camera with a shutter speed dial? It just needed an auto-aperture switch near the lens mount and an “auto” option on the SS dial.
    An ISO dial is a welcome addition, though. A good way to switch Auto-ISO on and off. If only the lever under the SS dial was for selecting the lowest shutter speed for Auto-ISO instead of the S-Q-Cl-Ch-MUp…

    • http://z7photo.com/ Csaba

      One switch better than two? Besides, it’s probably shared with other modes (hope it has memory banks like the d7000 U1, U2 at least). The shutter speed dial is far more puzzling – I mean if Nikon were to leave one off, it should be the shutter speed dial (you have two damn command dials!).

    • CoffeeGeeker

      Yup why would they? It’s not like they haven’t done it before. Oh wait, they have :D Check out the top rack of the F4

      http://www.flickr.com/photos/coffeegeeker/8973757473/in/set-72157633978794954

  • Karlotta

    I don’t care about all the naysayers, and I don’t care that I don’t actually need a new camera – I’m creaming my pants.

    • fjfjjj

      Sexy.

      • mustha

        very!

    • James Donahue

      Get over it and get some dry clothes on.

    • Theodoros Fotometria

      I guess this will be popular among chicks…

      • Börje Dahrén

        unlike yourself?

        • Theodoros Fotometria

          The king of Smart A…? I’ll give you another “thumbs up” for ultimate stupidity.

  • http://www.colinpeddle.com Colin Peddle

    DOes anyone know what the date that is shown at the end of this video translates to? Is it perhaps a release date?

    • Ewan Lauchland

      2013 11 5 – 5th of November is the announcement date.

    • http://nikonrumors.com/ Nikon Rumors

      Yes, November 5th – see previous Df posts.

  • James Donahue

    I’d rather have a Leica.

    • hexx

      which one though, M9 seem out dated now and M240 has some problems too (M button, exposure compensation control, in EVF/LCD manual focus zoom only to centre of the image to name few)

    • http://Flickr.com/inthemist InTheMist

      I’d rather focus on stuff that moves and isn’t in the middle of the frame.

      I’m only teasing, but please tell your Leica friends to focus and recompose! The subject rarely should be in the middle of the frame.

    • Smudger

      I’d rather have a D400.

      • Erik

        Anyone has a reasonable explanation for why Nikon hasn’t put out the D400 yet?

      • http://www.gordonmoat.com/ Gordon Moat

        I could’ve had a V8

  • usa

    Honey, Does this camera make my ______ look big?

  • Figital

    why are people hating on the 1/4000s with a 1.8 lens when most photos i see of an F3 has a 1.2/1.4/1.8 on it and only 1/2000s??

    • Erik

      Because we don’t want the hassle to carry an ND filter! As simple as that!

  • Tom

    Leak? Seriously? It’s a regular campaign.

    • http://nikonrumors.com/ Nikon Rumors

      It will be once the video #6 is officially out, until then it’s a leak.

  • Eskimo Micronian

    I think the DF may very well be the true replacement for the D700. When the D800 came out, I was hoping it would have either the D4′s 16MP sensor or the D3s’ 12MP sensor for outright speed and sensitivity.
    As it is, the D800 is a de facto replacement for the 24MP D3X. As a photojournalist, I don’t want 36MP for most jobs (environmental portraits are nice with the D800). I want speed and per-pixel high iso capability.
    This may finally be the true D700 replacement people were looking for.

    • Erik

      I’m getting tired of repeating this, but I guess someone has to -

      D700 has 8 fps, 1/8000s and focus points that are not cluttered in the centre

      • Sandy Bartlett

        It also has a base of ISO 200, which mostly negates the whole 1/4000s.

        • Erik

          I can forgive Nikon the lack of 1/8000s if it has 51 point AF and 8-10 fps. But it won’t.

        • http://nikonrumors.com/ Nikon Rumors
          • Erik

            I think Sandy refers to the D700 having base ISO of 200, therefore having 1/4000s on the DF with base ISO 100 would be equivalent to having 1/8000s on the D700…

            • http://nikonrumors.com/ Nikon Rumors

              Oh, I see

            • http://www.davidkasman.com/ David Kasman

              That’s exactly what I thought Sandy meant too.

          • Sandy Bartlett

            Thanks, I was referring to the D700 in the previous post

            • http://nikonrumors.com/ Nikon Rumors

              ok, I see

        • Eskimo Micronian

          The base iso of the D4 sensor does obviate the slow shutter speed when compared to the D700 (200 ISO &1/4000 equivalent to 100 ISO & 1/8000).
          The D800/E really put Nikon in a marketing quandary when it comes to their pro cameras (including DX). It is a $3,000 camera that replaces an $8,000 camera (D3X). The D4 is a $6,000 camera that produces inferior IQ in good/studio light when compared to the half-price D800.
          The D600/610 also produces superior results under said conditions. As a photojournalist, I prefer the D4 for its superior build quality, fast speed, XQD/CF slots, low-light performance and voice memo capability. But for just about every other user, the D4 is a stretch that looks ridiculous, when you can buy a D800 or D610 for much less.
          The D300s is a study in how disruptive the D800/E and the D600/610 have been. There is no D400, because how do you place it in the market in light of the D610? A pro-featured DX camera is great for shooting sports due to the APS-C crop factor, but it doesn’t appear another one is forthcoming.
          I think the DF allows Nikon to fill a niche left vacant after the departure of the D700. It can do this only because of its retro styling (unfortunately) following a trend blazed by the Fujifilm X100/S and the OMD E-M5. Remember, without the grip, the D700 is limited to 5 fps (it was always going to play second fiddle to the D3/s). In order not to (further) cannibalize D4 sales (vis-a-vis the D700/D3), Nikon would have to strip the DF on many features (a big one being a 1/8000 shutter).
          The bottom line is the DF is going to be closer to a D700 replacement than the D800 is IMHO.

          • Michael Sloan

            A D700 replacement would be a D4 sensor in a D800 body with grip. A D400 replacement would be the D7100 sensor in a D800 body. In reality, these are just my opinions of what I think these two imaginary products should be. At the end of the day, Nikon’s marketing team will decide what we get. Your points about the D4 are spot on and can only be appreciated by those that have experienced it. The 40MP D4X will become the new defacto studio camera that many pros will jump on for publication work; the Hasselblads will still be the goto camera for billboard work.

            • Eskimo Micronian

              Agreed. Unfortunately, neither of those make sense from a marketing standpoint (though I would buy both of those cameras). The DF, if it indeed has the D4 sensor, would become the de facto D700 replacement (which is on paper the D800), without cannibalizing D4 sales (owing to its gimped “pure photo” capabilities), and it would sell due to the retro styling. A win-win for Nikon engineering and marketing teams.

            • Michael Sloan

              Having owned the D3, and then the D700, I can say that I never felt like the D700 cannibalized D3 sales. It would be interesting to see if Nikon met it sales expectations for the D3 after the launch of the D700, but only they know those numbers. I now own the D4, and a friend of mine owns the D800; I’ve shot with his camera and compared the two DSLR bodies extensively. If Nikon were to put a D4 sensor in the D800, I don’t see it threatening sales of the D4. Likewise, I don’t see the Df threatening D4 sales. The D4 is a purpose built sports camera, and has a very specific market for which it was intended. That market isn’t going to forgo a D4 purchase if a D4 is what they require. The D800 has another purpose and Nikon has done a great job of marketing it to its target audience. Most pros that need both feature sets of the D4 and the D800 have already bought both cameras. I suspect the new Df will have an X factor about it; the question is, will this X factor be enough to drive everyone to market and buy one. If Nikon were to add a hybrid viewfinder that permitted OVF and EVF with the flip of a switch (very much like the Fuji X-Pro 1) and they added hybrid PDAF and CDAF to the Df, along with the 51 point AF system from the D4, they would then have a new King of Darkness! From the rumors however, we won’t get that last item. If Nikon fails to add a new feature that everyone needs, I doubt the Df will sell as well as everyone is now expecting it to. I find it funny that there are so many people here claiming that the Df is going to permit them to create “art”, as if their current camera couldn’t do that! I mean, let’s face it, based on what the rumors say about the Df, it is just another retro looking camera that gives you more dials to control the same features you currently manipulate using a combination of buttons and dials on your current DSLR. The camera will do essentially the SAME thing your current camera does, PSAM along with ISO control. In fact, I would be willing to bet that the D300/s, the D700, D800, D3/s, and D4 permit faster changes to your exposure settings, etc. then the Df will. Anyone that says they don’t like digging in the menus to get to the settings they need is either using a Dxxxx body, or they don’t know how to use their camera.

          • Michael Sloan

            Another thought about a D400, it’s not just for sports. Such a camera is also great for birding, getting the sweet spot of your FX glass, and traveling lighter with the DX glass. Although I like what Nikon tried to do with the Nikon 1, I feel they botched the job by not offering a photographer’s camera. It’s as if they took the Coolpix development team and said, “Have at it!” I think the Micro Four Thirds sized sensor is what Nikon should have put in the 1 series, along with developing a professional mini DSLR body to accommodate the sensor. Olympus has struck the right balance in their new OM-D EM-1; this is what Nikon should have made! With a FT lens mount adapter, all those screaming for a D400 would have said, “Hey, this even better!”

      • TeaBreak

        They are center-weighted. Of course not as worst as 39 AF point in the D600/610 but still annoying in a lot of situations. It’s time for a new AF modul, which is covering the whole frame. Too bad DF probably won’t bring that to us …

      • http://marsweekly.wordpress.com/ Mars Observer

        … and a flash.

        But still, in spirit…

  • Hulyss Bowman

    Leakers are too expensives actually. There is final photos of this camera out there ;) And there is a video Mode.

    • Last Mohican

      Yet Mr. Nikon (Endo) who headed the development team said to a Japanese journalist yesterday that there is no video…

      • http://www.davidkasman.com/ David Kasman

        Can you provide a link?

        • Last Mohican

          As I reported in the previous thread, this is based on the article on http://mashtokyo.exblog.jp.
          The reporter asked the chief of the development team, Mr. Goto (I translate word for word):
          Reporter: “There is the rumor that it does not have video?”
          Goto: “It doesn’t. We left that out (tobashimashita). The finder is 100% and one can use almost all old lenses. It’s quite a bothersome camera (kekkoo mendokusai kamera desu)” (smile). “It was developed at my department (watashi no tokoro de kaihatsu shimashita).”
          If after this anybody is still claiming the new camera has video he or she must as punishment learn Japanese and master the art of interpreting Japanese smiles.

          • some.guy from.texas

            立派な作家ありがとう

            – my feeble attempt at “Thank you”.

  • longtom

    At this point only two things will make me not to buy this camera: Price over the D800 and the hybrid surprise being an EVF. I really hope they don’t spoil this camera with that electronic bullsh*t.

    • intergalactic_turkey

      No EBF at all. It is a “hybrid” in a sense of combining full manual gear (dials for “almost” everything) with a dslr approach (PSAM dial choice).

    • Duke

      I don’t see what’s wrong with an EVF when at the end of the day you edit everything on a Computer Screen.

      With an EVF you can get a better look at what you will get before you even release the shutter. You can’t do that with OVF.

    • jk

      why do you guys hate EVF?
      EVF is not BS, it is better than OVF.
      and as Thom said , Nikon must go all EVF very soon.

      • hexx

        better… not better, just has benefits the same way is good old OVF has benefits too.

      • http://Flickr.com/inthemist InTheMist

        Better at power sucking slowness.

  • Steve Cox

    I so get this camera!! It is not a tool for pro’s. is not a video camera. it is not for people looking to take “pictures” ! This is for people like me that would take a F2 or FM out for a day with a single prime ,a bottle of water and one roll of film. We would THINK about the “painting” To walk around for hours with a “eye”.Look at the subject and plan what i wanted, what i was focusing on, what DOF, what exposure, shadows, highlights, and then step back and look again, setup the shot -then Snap. Get home- then see what i CREATED, what Painting i made with light. Best part of it, at no time did I think about work, kids or anything except painting.

    • fjfjjj

      This type of shooting has never been the rightful province of 35mm. Carry more than one roll, or else pick up a Mamiya 7.

      • Erik

        Make that a Mamiya 7II

        • jk

          I m sure we will eventually get it from either Nikon , Sony or Fuji.

      • Rich Murray

        Huh? by who’s rule book?

        • fjfjjj

          Just common sense, that if you’re going to put so much care into every shutter release, you should be producing more beautiful negatives than 35mm.

          • Joel

            E.g. Large format.

            Take a chair and a thermos, you’ll be setting up for a while.

            • Theodoros Fotometria

              The most stupid comment I’ve seen in my life… I’ll give you an (obviously ironic) “thumbs-up” for that, to make you praise your ego for posting the ultimate stupidity….

            • desmo

              Actually joel is right.
              Although many great fine art photos have been done on 35mm(more than on MF).
              the absolute best came from the likes of Ansel Adams , Dorothea Lange and others who used Large Format Cameras and took a long time to produce each image.

            • Joel

              I do my best good sir!

          • Rich Murray

            Many beautiful negatives are and have been produced in 35mm. Kodachrome or Plus-X, Tri-X, Panatomic-x take your choice.

            • Rich Murray

              Part II. Mind you I’m not saying MF or LF don’t make the experience “more consuming”, But saying his method isn’t the province of any particular format strikes me as being unnecessarily narrow.

            • fjfjjj

              I blame art school.

            • Theodoros Fotometria

              In some cases this is another thing that one is right to do…. (obviously not in all cases).

            • Theodoros Fotometria

              True… if you know what you are doing, you choose the right media for the purpose, but you still have to (really) know what MF can do, to judge things right.

          • MrSkelter

            That’s insane. The beauty isn’t in the format it’s in the photo. Many great images – arguably the majority ever made – were on 35mm.

            • Stan Dibben

              Please let’s be quiet talking about fine art. It’s like talking about religion. You can find your God -beauty- in a perfect portrayed mountain landscape, another person can find God -beauty- in a blurred shot of a chicken. Someone will be able to recognize God -beauty- in both shots, but Art is another story. Art is in the project. The medium can inspire/influence the project, or the artist can choose the medium that can help him translating the project into something he will be able to share. Medium got a weight. But perfect shots and art are different things. What is missing in the digital era of photography are post production boundaries. That’s why film is still the medium for fine art.

            • MrSkelter

              You don’t seem to be arguing with my simple and impossible to invalidate point. The photo is more important than the equipment made to use it.

              As for film being for fine art I can guarantee you couldn’t tell the difference between prints made from digital and film in a properly blinded test. You’re kidding yourself.

            • Stan Dibben

              The project. Yes. Not the photo. And it’s not more important, it’s related.

            • Theodoros Fotometria

              Yet, you are posting without having any experience of what MF is… This is because you use your “web knowledge” and “web info” as own knowledge… you don’t have own experience!

              Hence you’re jumping into conversations that are beyond your reach…. Exactly what makes one look stupid by definition…. I’ve seen enough “photographers without photography” in my life…

            • MrSkelter

              Your photos are online Theodoros and I’ve seen the site you’re always linking to. When you say you don’t bother to focus anything under 35mm I believe you.

              I shoot MF. From about age 5. My dad’s Hassy’s. I still use the 25th anniversary moon landing body I inherited.

              Unlike you I get better results when I focus properly. Your zone focusing seems to lead you to a zone they call out-of-focus.

            • Theodoros Fotometria

              Where can one see your images? I’m anxious to see your “better”… I may learn something of you… unless of course if you are lying…
              I don’t think you’ve ever tried anything in MF other than (maybe) playing… perhaps not even that… I am sure though that you are unable to understand what photography is or to approach any of the codes that make it an art…
              I don’t deny that you may use a camera… I deny that there is any possibility that you may have anything to do with photography….

              P.S. One that is a real photographer always relates himself to his photography and his opinion to his name…
              Nameless trolls that are hidden behind a “pelican brief” are hardly proud or confident to show their “work”… They just use their anonymity and hide behind it…

          • Ronan

            Spoken like someone that hasn’t actually been out there shooting for any long duration of time.

            Just a little hint from someone that’s shot HUNDREDS of 120 film (both 6×6, 6×7 and 6×4.5) and thousands of 35mm, i can tell you that the camera you have on you, at the time, beats everything else.

            You will also learn that the lens is MUCH more important than the film you use. Put up a russian 6×6 vs a 35mm with a good nikon or even leica optic, and you will go home crying thinking your big 6×6 will get ANYWHERE close to the 35mm.

            Lastly, most images that were found to be considered ‘fine art’ usually have 2 things. A very appealing bokeh, produce by a fine lens and the 35mm film (read 35mm vs 120 bokeh) and secondary, a smooth tonal gradiant.

            True your 120 might get better tonal range, but only if all the requirements are met, and i can tell you MOST people shooting can’t do that, and if you have the skills + time to do it, you will probably be carrying a 4×5 with one or two assitant (which is the rare percentile).

            35mm won the film race for a good reason. Which is why FF/FX will too.

            • fjfjjj

              Been shooting regularly for ~15yrs, both as a professional and for my own artistic purposes, and have also shot many thousands of rolls, and many hundreds of 4×5 or 8×10 sheets. So get off your high horse.

              Gursky photographs do have beautiful bokeh though. L. O. fucking L.

            • Theodoros Fotometria

              I think you better do less riding of your horse…

          • Theodoros Fotometria

            Get yourself a Contax 645 (which is what I use) and get over the Mamiya then… You can even stick an MFDB into it and shoot “high end” …better, buy a multishot MFDB (like what I use) and have your eyes blowing your brains up for quality…
            Sorry for being ironic… (although what I use is true) but after 31 years of experience, I know that MF is only better to use when FF is off its limitations (scientific work, ultra demanding “painting” landscapes, complicated architectural, art reproduction -only multishot for this, its what I do- demanding fashion and some more) …all the rest, especially artistic “street” and artistic “photo reporter” as well as portrait, wildlife, theatrical, industrial, directed compositions… etc, FF is more than enough, with only some extreme cases demanding MF… http://www.fotometria.gr

      • http://www.davidkasman.com/ David Kasman

        Maybe the Df will lead the way to a larger format digital Nikon?

        • jk

          hope so and it should have an excellent EVF for that.

          we no longer need the annoying mirror shock as sensor gets bigger and better every year.

          • Erik

            As we speak of the Mamiya mf rangefinders. Wouldn’t it be nice to have a mirrorless digital full frame medium format in a body just like that?

        • zoetmb

          Never going to happen. It’s not necessary as the current FF sensors are more than enough to print poster sized prints and they’ll only get even better over time. Large format is an incredibly tiny niche market. It’s not a market Nikon wants and it’s not a market they ever played in, not even in the film days.
          I used to pray that someone would revive the Cirkut panoramic camera which generated negatives several feet long and 6″ to 12″ high that were contact printed. But that’s never going to happen either and while that still would make a better print than a digital camera can, the difference is far less than it used to be.

          • http://www.davidkasman.com/ David Kasman

            “Never” is a long time. I won’t be surprised if there is medium format, or larger, Nikon digital camera within the next ten years.

            There is absolutely nothing inherently ideal about the size of 35mm film. People slammed the Nikon 1 series for its relatively small, four thirds sensor. I think four thirds has its place but the IQ isn’t nearly up to FF. APS-C isn’t as good as full frame for most applications either. We all agree on this, don’t we? But FF is the holy grail? The magic size that is just big enough, but not too big? Seriously? FF might enlarge satisfactorily to poster size as far as pixel count goes, but for low light, at low ISO, where you get the most out of a sensor, you need big juicy pixels. You know that. To get enough of them into your image you need a bigger sensor (or some future sensor breakthrough), you know that too. Today’s FF sensors are pretty good but don’t kid yourself into believing that medium format and larger sensors would not produce images that are materially better. I think this is just the kind of market that Nikon is looking for these days too BTW.

      • Steve Cox

        The best photos i have ever taken is with a beat up F2, 50MM that the filter ring was dented , was all I could afford at that time, one roll of film because I had to save for the week to afford K64 and processing.

        • Theodoros Fotometria

          Would you buy this at “any price” Steve?
          I will buy it too next to my D4, D800E and Contax 645 & MFDB, I’ll buy it for my “free time” camera, but I won’t spend more than 1400Euros for it…

          I prefer its dials the way they are than the other Nikon FXs, but I use my cameras like this anyway… I always set exposure in manual without ever using the light meter (after 31 years in photography its easy) and I use anything below 35mm in MF without focusing it at all, after I set it for the “depth” I want.

          • Steve Cox

            1400e is about 2000 US. I would spend that much for a hobby . I have spent more on that for “toys”

            30 years ago in collage I could not afford it, not i can. This is not the camera for everyone, it is a “toy” Yes I can use my Current bodies in manual mode, with manual focus.

            • Theodoros Fotometria

              I don’t agree it’s a toy… It’s the new entry level in the FX line and it will cost you around 1600 usd. (lucky you)

            • Steve Cox

              OK, toy may not have been the correct wording, I was thinking that is is a for a nich market. You can spend less and get more features, but it has a cool factor. Same as a new corvette is a toy, sure it is fast and cool. but 99% of the time a impala do everything you need.

            • mek

              Its more how to define “toy”

            • MisterF

              No, is about $1400, here in europe we pay more. D4 $5996.95 €5500

            • mek

              I say Steve is perfectly his way and that might be the perfect target group for this camera.
              For me especially these 6 videos are to much fuzz around it.
              Would be interesting to see the “purity” is enough to be a good selling factor.
              I dont say it could/will be a bad camera nor that the 58mm/1.4 is one, but I have the feeling Nikon tries to squeeze the memento factor.

              If I want to have it pure, I simply take my FM2 and maybe one day I have the money to buy me a Leica with some cool lenses.

              Regards the technical part of the Df, it will be interesting to see what this hybrid stuff is.
              So its either some lcd heads up so you can combine electronic and real live view or / and

              what
              I really lack on todays cameras a good way
              to manual focus. So either some good micro prism viewfinder or some other fancy way
              of focus help would be the thing for a “pure”

              camera.

              If I interpret the key on the backside right the camera will not have spot metering, or at least
              not being able to select matrix, middle and sport directly. Ok, sport migh not work anyhow on
              non cpu lenses where this camera seems to be

              addressed to, …

              Two days left, then we will see, …

          • desmo

            you own all those expensive cameras and your cheap charlie’ing this one???

            something ain’t right???

      • hexx

        why 7? 6 has 3 lovely collapsible lenses, doesn’t need external VF for wide lens ;)

      • umeshrw

        It’s all in your head baby. To be more exact ” You can do all the pure photography with D3xxx if you want . Or not do it even with leica.

        • Theodoros Fotometria

          You can even do it with a Zenith…

          • umeshrw

            True that.

        • Jacky Lin

          You are so right
          People or most people here are dreaming that “pure” photography needs “pure” camera
          If people like to take photo, grap your whatever gear and start taking
          Nikon cannot help you anything except make you dream

    • umeshrw

      Exactly my thoughts. You put it in correct words. But then most people who wish it to be a 700 replacement or the ones saying it has low tech wont still get it.

    • Mike

      I recently bought a Mamiya 645 AFDII w 80 f/2.8 for that exact reason.

    • Charles

      What a brilliant description of the joy of photographing. That´s exactly what I do and how I feel when I wander the streets or paths with my camera.

      • Steve Cox

        This is the camera for a Painter.Photography is “painting with light” This is a camera for the art of photography. I will still have my 7100 and a bag full of zooms for vacations, HS football games, kids and any time I want to take “pictures”

    • LarryC

      +1. It may simply in large part be nostalgia, but I’m a much different photographer today than I was 25 years ago. Not better or worse, just different. Now I think much more about ensuring I use the amazing technology in my D800, which I love, to get the best shot I can, but I let the camera help a lot. I think today there is much less tolerance for “missing the shot”, at least for non-pros. Of course I still think about the image I want, but “in the day”, that was about the only thing I thought about. If this camera is intended to bring that back for me, I’m in. I would not use it for the few paid shoots I do, or if I was working on a technical shot where I wanted to play with my D800, but it would be great for those days when I wanted to do, well…pure photography, and just wander the streets with a roll in the camera and one on my strap and try to get it right with no real worry if I don’t.

  • J S

    Imagine , if this dude in video shows up right in front of you … someday … :)

    • Erik

      I’m thinking this dude might be a good description of myself.

    • RocknRoll

      Jeez, what an ugly mo-fo… no taste at all in your homo fantasies.

  • Rich Murray

    Come Nov 5th I will not be surprised to find that the reveal shows a camera that is similar to this one only in that it has a lens.

  • http://www.ronaldstewartphotography.com/ Ronald Stewart

    Pure photography means a physical image.. aka printing. Good prints require big files. This should have been Nikons version of the Leica S2, but instead, it’s looking to be more like a reskinned and slightly dumb down D600.

    Of course, this is just an opinion. Everything might change come Nov. 5th.

    • J S

      I’m 100% sure you haven’t printed a 3ft print ;)

    • Joel

      Big image at what DPI and for what viewing distance? :)

      Most billboard images are all of 8mp.

      • http://www.ronaldstewartphotography.com/ Ronald Stewart

        I know, billboards are something in themselves. I’m talking about being able to interact with a print. 24″ at the low end. I want to be able to put a loop on the print.

        • http://www.gordonmoat.com/ Gordon Moat

          Well you wouldn’t like a D4 either then, because the idea behind that is to generate a great two page spread print. A D800 would give you a roughly 16″ by 24″ print near 300 dpi output.

          Putting a loupe on a print has more to do with the printing method, then with the image file. Inkjet has higher dot gain than offset. Chemical (RA4)(C-print) images, like Lightjet or Chromira, have colour blending that eliminates any visible dot pattern.

          I’m curious what you shot with prior to the D800? I still have a large format set-up for clients who want giant trade show images with crisp detail. Just to qualify this discussion a bit, I worked in commercial printing and pre-press preparation prior to becoming a photographer.

  • Joel

    Admin, can add any weight to the rumour the term ‘hybrid’ denotes that it may have an EVF, or are the mutterings that ‘hybrid’ only refers to it having a digital sensor in an analogue body?

    • http://nikonrumors.com/ Nikon Rumors

      I doubt an EVF, we would have heard something by now. I think they mean a modern digital camera with retro controls.

      • jk

        hope it gets EVF and really good video mode, then I can even replace my D700 and D600(I will keep my D800E ,though).

        so do you know anything about its video specs?

      • venancio

        any hint on whether it’s made in japan or somewhere else?

        • http://nikonrumors.com/ Nikon Rumors

          no, my guess is Japan

          • venancio

            thanks, but if it’s japan, the price will be higher than the D610… if the sensor is D4, then the price should be equal that of the D700… so, is the D4 sensor still a rumor, still something hoped for, or a forbidden whisper from a trusted source? btw, good job, admin… a very good job…

            • Erik

              Actually, the original rumor only said it was a 16mp sensor, not that it was the same as in the D4.

            • http://nikonrumors.com/ Nikon Rumors

              I think at that point there is no doubt that the price will be higher then the D610.

  • jk

    it is getting annoying, they should stop it now and just announce it.

  • SmellsFakeToMe

    Video looks like a fake mashup. We’ll see.

  • Samkail

    I really don’t get this camera. It’s nice, ok, but what’s in it for us except a nice outfit which has already been used in olympus and sony cameras?
    I really liked the rangefinder look of X100 when it first appeared, but now it looks to me photo industry is taking over fashion industry.
    ‘buy a nikon df, it goes well with what you wear’ (but hey! you have to change it in a few years when DSLR look gets popular again!)

    • Carl

      And if you already have a wide range of Nikon lenses? Maybe it makes sense then? Nobody is asking anybody to jump Sony- or Olympus- or Fuji-ship, are they? What’s so hard to understand?

      • Samkail

        I’m talking about just changing appearances and not making any real improvements. except the outfit what do you think you’re gonna see in this camera?!
        I guess nothing, but I really hope there would be something for you in it.

  • Charles

    It´s in my hands again. I feel it growing at my command. As I feel the release of pressure, I experience pure pleasure.

    Anything about the price point? And do you think Nikon will announce some new lenses in addition to the 50mm 1.8g with the camera? Is it confirmed that it got the af module of the d600 (d7000)?

  • Bayou Bill

    “My father used to say …”

    So, this is your father’s Nikon?

    Gimme a break!

  • Celtic

    By your description of the top buttons and dials (and from the back controls we can see), pure photography seems to refer more to visible controls, versus controls buried in menus. Retro doesn’t seem to be the thrust–that may have been our mistaken concept of Nikon’s interpretation of pure photography. If this is true, then I could see the justification for the Df, as long as the price is around $2,000 U.S., or lower (unlikely). However, if the Df is priced at D800 or above (more likely), how many pro or semi-pro customer will buy? And maybe that’s why this extended campaign, to convince the D800 through D4 customers to indulge themselves with a machine they would find more responsive.

  • Ken Rockwell-Bresson

    Meh. Looks way too overcrowded with controls. Is it trying to be a simplistic camera or something to please everyone? Enough with all the purist BS too. If you’re so concerned about slowing down, having a tactile connection with your tools of art and setting up your shot just right- then carry a film SLR or one of the many great, lightweight MF cameras. Developing your own B&W at home is easy as piss and will give you a wider range of tones. May as well go the full hog if you’re going to be an artist.

    If you dont have the self control to slow down and think about your shot with any of the current DSLRs- I dont see how this camera changes that?

    The whole marketing campaign just oozes “hipster”. Trying to be something it isnt. The only benefit I can see of trying to breed an FM like body with digital is carrying over the latest EVF technology- which going by rumors, isnt happening. Focus peaking and zoom for critical focusing would be a re benfit using manual focus glass. You’d want to hope if theyve gone OVF only that theyve put one in to rival the likes of an OM2 viewfinder- the latest Dxxx OVFs dont offer anything for manual focus lenses.

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