where there’s smoke there’s fire

Nikon has started massive cost cutting measures all over the world. They already canceled many of their rebates after expecting a significant sales and income drop in the next 12 months.  Here are some of the tips/rumors I have been receiving in the past few days:

→ Nikon laid off almost everyone at Nikon Nordic (Sweden) in oder to centralize their European offices. They only have few sales people left. Update: Nikon Nordic also cut several Nikon ambassadors (Nordics = Sweden, Norway and Finland).

→ Update: Nikon also had a big reduction of staff in Brazil (mainly marketing) which is strange given the upcoming Olympic games.

→ Nikon canceled their sales commission program in the US (also know as spiff). Other companies still pay commissions and you can imaging how sales people will now start pushing other brands.

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The D7100, D610, D800, D810 and D4s DSLR cameras were recently added to Nikon’s list of bodies that are authorized for repair in the USA by Nikon authorized third party repair centers. This means owners of grey market bodies now have a means for servicing them in the USA. A reader already checked with the two largest repair centers (APS and C.R.I.S.) and confirmed that both have been supplied with all the necessary info/certification/parts for work on the mentioned models and that both will work on grey market bodies. There are currently 8 centers authorized to work on the D4s and 7 on the D810 – you can see a listing of them on this Nikon page (first select category, model and then you see the list of available repaid facilities):

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