Nikon losing market share in Japan

Bloomberg published an article on the current mirrorless camera market based on latest BCN ranking results. In 2011 mirrorless camera sales surged in Japan compared to previous years. With the lack of mirrorless solutions, Canon and Nikon’s combined share in Japan has fallen by 35%, while Sony’s share has doubled.

This is what a Tokyo-based analyst said on this topic:

“Mirrorless cameras are a threat, if the western geographies follow the same pattern as Asia, then it will be negative for Nikon and Canon.”

The articles mentioned also a quote from a Nikon spokeswoman:

"Nikon has completed development of a next-generation camera and is considering when it will reveal the product."

This Bloomberg article will probably explain why Nikon will release a mirrorless camera before a new full frame DSLR later this month.

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