The “free maintenance service initiative” is sent only to D800, D800E, D700 and D7100 cameras owners


I received some additional information on the Nikon free maintenance service initiative: the emails were sent to about 4,300 D800/D800E owners, as well as to aprox. 100 D700 owners and around 100 D7100 owners. Unfortunately, if you did not receive an email, you will not be eligible for this offer. This service will not be offered to everyone. To make sure you don't miss on any similar offers in the future, make sure your camera is registered with Nikon.

Update: for now the Nikon free maintenance service initiative is available only in the US:


This entry was posted in Nikon D700, Nikon D7100, Nikon D800 and tagged . Bookmark the permalink. Trackbacks are closed, but you can post a comment.
  • Nikon1isAwesome!

    “….make sure your camera is registered with Nikon”


  • Eric Calabros

    Going to become the most weird story about Nikon I’ve ever read

    • Spy Black

      If they were trying to stay under the radar, it’s backfired insanely.

      • Thom Hogan

        I really don’t think the Japanese camera companies fully understand the more global nature of the Internet and how it’s changed marketing, word of mouth, and proliferation of information. In the cases where I’ve seen progress, that progress was almost always generated by a Western company hired to do something for them (advertising, marketing support, public relations, etc.).

        The language barrier doesn’t help, either. Here we all sit typing in English, but the people who’s decisions matter have varying ability and interest in reading English. Much of the English-based Internet information gets to Tokyo via “relay.”

  • doge

    There’s no way only 100 D700 and 100 D7100 owners registered their cameras with Nikon. This seems so arbitrary.

    • I did not say that only 100 owners registered their D700 and D7100 cameras, I am saying that only around 100 D700/D7100 owners got the email.

      • Proto

        Yes, only selected users must have gotten email. I have a registered D800 (new) and repaired auto-focus at Nikon NY. Still no email.

    • neonspark

      What he is saying is that if you want a chance at this you need to register. If you did not, forget about it regardless of the fact they may have not picked you anyway.

    • Thom Hogan

      If the numbers are true, then my theory on control group is probably right. The D700 was made in the same factory just prior to the D800, the D7100 was made in a different factory just after the D800 cameras in question. All share the same basic AF system.

      • Photobug

        Interesting assessment. Thanks Tom.

  • j p

    NPS members?

    • AnthonyH

      No. I am not an NPS member but I got a D800 maintenance letter.

    • T.I.M

      I am NPS member but did nor receive anything letter (3 D800)
      I’ll ask them if they can check my F6’s 56mp sensor.

    • yrsued

      Nope, this was all across the board!

      I’m an NPS Member and I only got ONE of my D800’s done!!

      The Letter came from the Repair Dept, NOT from NPS

    • Kiboko

      If they call in the D7100 (never a NPS) and D700 (No longer NPS) … it is not only NPS.

      • Thom Hogan

        NPS members can still have those cameras registered in their portfolio. The requirement is that you have two CURRENT pro bodies, but there’s no limit to what you have.

    • Deborah P

      Not NPS, I got the letter for my D7100, registered on Nikon’s website.

  • Maybe it is a D800 recall and they just added small portion of other models to confuse us even more 🙂

    • Eric Calabros

      Why recall when everybody forgot the issue?

      • fanboy fagz

        Who forgot? Speak for yourself. I dont forget nikons eff ups. D200 battery recall en-el15 battery recall issues. Sb900 overheat issue. 24-70 afs zoom stiffness issue. 300 f/4e vr issue. D600 d750. Who can forget when they pay so much. Besides issues with the d800 and 300 f/4 which ive never owned, ve gone through too many defective products with nikon.

        • David Matei

          I think you’re a fanboy canon 😉
          . . . or the unluckiest man 🙂

          • fanboy fagz

            I hate canon. Just very unlucky.

        • Russell Ferris

          And we’re afraid of third party QC

    • Thom Hogan

      No, it’s a control group.

      • Peter

        But what do they control with that group? As far as I understood this is related to a survey regarding customer satisfaction with service quality not product quality. Or did I miss something?

        • Thom Hogan

          As I’ve written elsewhere, the D700 was made in the same plant as the D800s and just prior to those D800s being made, while the D7100 also shares the same AF parts and was made in another plant just after those D800s were made.

          If they have a high enough response rate to the survey, they’d be able to see if the satisfaction levels were significantly different in those groups versus the group they’re studying.

    • John

      This is my thoughts exactly. If it was limited to the 800/e models, then we really would be suspicious, but since they included 100 each of the other 2 models, I think it was done to confuse because in reality, how many of those 100 of each body will send them back. In fact, I wonder how many of those 100 D700 owners still have their camera. I think you are spot on with this assumption.

      • Art

        It could be there is a part (for example the shutter) and this is simply a good way for them to see how the part wears or changes over time. It is hard for factories to see how the results of their work hold up over time without doing something similar.

  • kbb

    Hogan says that they’re all early serial number cameras that have been to Nikon’s service shop at least once.

    • AnthonyH

      No, while I’ve used Nikon service for my D3 (three times for various damage I’ve done) and my 14-24mm and 24-70mm (twice for damage), I’ve never sent my D800 in.

      • R Leung

        Or…maybe you got your camera after it was sent in by the retailer to be repaired?

        • AnthonyH

          No. I was an early adopter and got the camera days after the initial release. There weren’t any identified problems yet, so the retailer wouldn’t have sent it in.

    • Not all letters went only to owners of cameras previously serviced. I got the letter for my D800 and it has never been to service, but it is a low serial number.

      • Mr_Miyagi

        Ditto. Except that I’ve already sold my D800 to pay for a new Sony A7rII. I really liked my D800 but found it too tedious to have to check and possibly reset the micro adjustment values of my lenses each year. Primes are easy, but zooms are hard.

      • Beso

        Ditto for me. Hogan was speculating wildly, including about the limited low serial numbers.

        • Thom Hogan

          Yes, I was speculating, but not wildly. At the time I wrote that, I had about two dozen responses, and all had been to Nikon service prior. As for low serial numbers, in all the responses I’ve gotten so far, the D800 initiative recipients all have bodies with very early serial numbers (<12000). Based upon my notes from the AF problem, these are all cameras that were in the first or second batch sent to the US.

          • Beso

            Perhaps we are arguing semantics but I stand by my statement. You originally stated the maintenance service was limited to the D800/D800E. Not true. You also stated it appeared to be limited to low serial numbers, those associated with left focus issues, 10-pin connector issues, and cracking frames. My camera has a low serial number, below 3011000, and has none of those problems yet it is part of the free maintenance offer. And my D800 has not been subject to any previous service by Nikon or any other party.
            I am a bit skeptical of this offer myself but given the numbers and my own experience with my D800 it doesn’t appear to be a recall. Also, given the apparent limitations to USA it appears to not fit the recall model. The interesting third factor is my camera was shipped back to New York for the service when I live on the west coast.
            As one person commented on this blog, perhaps Nikon is evaluating long term usage and potential need for parts. That seems to make some sense. It would be interesting to know if everyone that received the offer has their Nikon gear registered with Nikon, if there is any correlation with quantity of Nikon gear, or amount invested, or if having multiple Nikon cameras has any meaning.
            My D800 camera will be delivered to Nikon in Melville today and I should have it back next week. We will see what the report says, if anything, when I get the camera back. If in fact Nikon sent 4500 offers to D800/D800E owners, and if the service is all being performed in New York, and if say 10% shipped their cameras immediately, that is quite a workload to turn around in the stated 5-6 business days.
            All very interesting.

            • Thom Hogan

              You’re mostly misreading what I wrote and making too much of it on top of that.

              You say I said “limited to D800.” What I wrote originally was “sent to many D800 owners.” I amended that hours later to include the D700 and D7100 recipients and then started a survey to try to assess what was really happening.

              You say I said “limited to low serial numbers, those associated with left focus issues…” Actually, I’ll stand by that one. Most of the emails went to D800 owners with low serial numbers: serial numbers in the first two batches that arrived in the US, and those batches were received in the US before Nikon acknowledged that there were focus issues that needed to be addressed.

              That your camera doesn’t have a focus problem and is in that group isn’t strange. As I wrote when the problem was first discovered, it didn’t affect all D800 cameras in the group, it only affected ones that went through one focus test station in the manufacturing plant. But it appears that Nikon doesn’t know which serial numbers went through which test station.

              That last point is important. Nikon knows when they changed things at the factory and subsequent D800’s should be free of the focus problem. But they don’t know which ones before that had it.

              As to your question: as far as I can tell so far, everyone who got the email registered their camera. However, not everyone who registered their camera got the email.

            • Beso

              You are certainly entitled to your opinion. I saw the initial post as a lot of jumping to conclusions with subsequent “refining” based on other information, and then a very limited survey which might have been the best place to start. I don’t intend to continue this dialogue.

            • JIm

              I got one of the emails – I haven’t done the survey yet but plan to. And I will send the camera in for maintenance some time in the next couple of months. My D800 was one of the early ones. And I guess I am one of those guinea pigs since I bought one of the first D810s (it had to go in for some fix) and the 300 mm (which I also needed a fix). For that matter I got one of the first D200s. I never noticed any problem there and it served me well.

    • Thom Hogan

      Yes, I wrote that early on, but after putting up the survey I have to alter that. About half of the bodies sent the initiative in my survey have been to service before.

    • Deborah P

      My camera has never had service

  • RIT

    I thought UK (and likely EU) retail law meant that a Co can’t pick and choose who it provides a service too: i.e. if a service comes with a product or a class of product everyone that purchases that product is eligible for the service. This isn’t a competition either.

    • AnthonyH

      As far as I know, it’s only Nikon owners in the U.S.

      • RIT

        Looks like a bit of random sampling then.

        • AnthonyH

          I’m not sure how random it is. The D800 bodies in the notice appear to all be the first versions released to the public. The limited numbers of the other models may be for a completely different (but limited) problem. The theory I’ve read regarding possible cracked frames seems the most plausible one to me.

          • Thom Hogan

            If NR’s numbers are correct, the sampling is about one in three.

            • IndyReader

              I have a registered, lower serial number D800E and I didn’t receive the Nikon email. Of course I’ve never sent it in to them either.

              I believe a refined question on that would have been useful to know in your survey.

    • nwcs

      Offering a service for sale, yes. But a random offer for a cleaning and asking users to fill out a survey? Likely doesn’t apply. All users have the ability to get a maintenance cleaning. They are just offering it for free for some people. It’s their choice, it’s their dime.

  • neonspark

    I just know it. I’m going to get back a D810 from nikon 😀
    wouldn’t that be awesome though 🙂

    • AnthonyH

      I would LOVE that.

    • Ha! If that were true, I would be in line for the D810a. ;o)

    • ZoetMB

      Keep dreaming.

    • Scott M.

      Yes! That is why mine is going out in todays UPS.

  • fjfjjj

    Is this only a Nikon USA thing?

    • Sebastian Rasch

      Yes, emails were only sent to Nikon owners in the US and for cameras with a US serial number respectively.

  • KT

    Thom Hogan said that most of the D800/E email recipients were of the early patches of D800/E affected by the left AF point issue. The funny thing is that most of these people have already sold their cameras and the new owners won’t qualify for such generous offer from Nikon since the warrantee is non-transferable, go figure.

    • Beso

      I was offered the “free maintenance service” for my D800 and my camera had none of the issues previously reported. So, I don’t think the service is limited to left AF issues. Hogan is behind the curve on this issue and scrambling for info. He also originally stated he thought it was only for cameras with serial numbers below 3010000. My camera is above that number and I sent him an email.
      I am suspicious about the offer but sent my perfectly working camera in. Perhaps Nikon was making an offer as described and perhaps the real reason behind the offer is known only to Nikon. It does seem like a lot of cameras (4500) for a courtesy service including shipping.
      For what it’s worth, all my Nikon gear is registered with Nikon. My D800 has never been back to a Nikon Service Center. And, my D800 has never exhibited a known problem since I purchased it in May, 2012.
      Your speculation is unsupported.

      • Thom Hogan

        The highest D800 serial number I’ve seen in the survey or in forwarded emails is still very low, <12000.

        • Brian Arndt

          I got the offer and my serial is 300xxxx I had purchased this D800 the first day they were available. Its been back to Nikon for repair 1 year ago.

    • Sebastian Rasch

      Yes they would, Nikon warranty IS transferable. You just need the original (first, that is) receipt/bill. If you got that from the previous owner, you’re sorted.

    • Thom Hogan

      Yes, quite a few respondents to me say that they have gotten rid of their D800 or D800E but received the letter. As I noted in an earlier survey, quite a few D800 users upgraded to D810’s.

  • My camera is registered… though with Nikon Canada not Nikon USA

    • Eric Calabros

      Sorry that your camera has no problem

  • ZR

    No love for Nikon D7000, eh?

  • David

    I have a 302xxxx d800 and did not get an email. I sent it in to Mack a couple of months ago and had a cleaning done, replace aperture board and repaired mirror box assembly all under the extended warranty. I sent it in because it just wasn’t acting right. It was never dropped and very low usage (about 10k shutter clicks).

    • Thom Hogan

      That number is above the mark I’ve seen so far.

      • David

        Thanks Thom. I was going by the number in the email posted in the initial story. I was just throwing it out there as reference. My camera seems to be working fine after service from Mack ( I was nervous sending it in after some of the stories I heard. They treated me great). I’m not a pro but want my gear to work. Waiting to see what, if anything, comes of this.

  • fanboy fagz

    I think its ridiculous they dont let those who are affected (according to serial number) but didnt register get service for their cameras. what if they sent in a receipt showing legit purchase at an authorized store? they always do things half assed lately.

    • nwcs

      Um, people can send in their cameras if they want. Just won’t be free. Not like they are prohibiting anyone from getting service.

    • mikeswitz

      They told you the benefits of registering your camera. You didn’t do it. No whining!

      • Thom Hogan

        While I agree with this statement, I’d be remiss if I didn’t point out that if this is truly to fix something, that US law would say you don’t have to be registered to get service.

      • ZoetMB

        Wait a minute! Didn’t Nikon stop including registration cards on bodies? I don’t think my D800 had one. And I and others have reported that they did register online, but items “disappeared” and in my case, some were duplicated. Plus, on lenses, even if you did send in the registration card, Nikon has no record of it and if you show up for service on the lens, they only want to see the original store receipt, not the copy of the registration card and they don’t look at the online registrations either. So they need to get their act together and decide how the registration process works (cards? online?) and whether it’s registration or a store receipt that is necessary.

        • mikeswitz

          I’ve always registered on line and neve had a problem. It’s very easy to check if Nikon has all your equipment listed. I’ve never had a problem with warranty work, and in fact they once cleaned and checked my out of warranty D800 for free. If you can’t be bothered registering your equipment Nikon shouldn’t be bothered sending you promotions for that same equipment.

          • ZoetMB

            So because you’ve never had a problem, no one has ever had a problem? I hope you don’t live your life with that logic. Not every Honda (and the cars of other manufacturers) had the airbag send shrapnel into the driver’s compartment when it went off, so I suppose no one’s did? I didn’t have a left-side focus problem, so no one did? I didn’t have oil residue on the sensor or mirror, so no one did?

            • mikeswitz

              The point is, again, FanboyFagz was whining that because he didn’t register his camera, he didn’t get a letter. You replied, which was and is completely beside the point, that Nikon lost some of your registrations. The point of my comment was that it is really easy to check and get it fixed. Now you’ve changed the subject again to there are people who have more problems than I do with Nikon (both on the internet and with their equipment). No shit. If you think Nikon should stay in touch with you without telling them what equipment you have purchased then maybe you should switch manufacturers. One that has no QA issues and no problems with data on the net.

  • Michael Laing

    Oddly I registered my D300, D800 when I first bought them and when I double checked my Nikon account recently, neither showed up, nor did my 24-70mm.

    Now re-registered all my Nikon equipment.

    • neversink

      That was another of Nikon’s screw ups. Same thing happened to me and even though I wrote a support case that all my infer disappeared, I never heard back from them….

    • ZoetMB

      Same for me. I checked my account yesterday and found the D800 wasn’t there and strangely, some of my lenses were duplicated and I know I didn’t enter them twice. So I added the D800, corrected the rest and wrote to Customer Service asking if my body qualified, since I didn’t receive the email. Still waiting to hear back from them. It’s been about 24 hours so far.

  • Fox “News” Lies

    Didn’t receive emails for my D700 or D800, I must have camera’s from batch that haven’t been identified with an issue.

    • Sebastian Rasch

      That’s not what this initiative is about. It’s not for cameras identified with an issue, it seems to be random.

      • Thom Hogan

        From the data collected so far, it is not random.

        • Sebastian Rasch

          Then you should read the comments beneath this article here. Seems very random to me.

          • Thom Hogan

            If there are 4000 D800’s that have been sent the email and the top serial number I can find so far is <12000, this is not random. It's a very specific set of cameras that are being looked at (other than the D700 and D7100, which seem like control cases). Moreover, as I noted below, if Nikon's registered user database participation was only 33%, not only would it not be random in who got the emails, it would probably be the entire group that Nikon could identify an email address for.

            • Sebastian Rasch

              Well lower serial numbers mean older models. Stil doesn’t mean that there’s an issue. For me, this is just too far-fetched. Not saying you’re definitely wrong, but I’m not the conspiracy kinda guy.

            • Thom Hogan

              You wouldn’t believe the conspiracy ideas I’m getting. Even camera dealers are getting in on the speculation in negative ways.

              The lack of clarity in Nikon’s messages coupled with the fact that–at best–you’re going to play phone roulette trying to get anyone at NikonUSA on the line, and then get more vague comments from them when you do, means that no one outside of Nikon knows what’s going on. And given human nature, the speculations begin. Given Nikon’s recent QA history, the speculations are happening faster and louder.

              I published the answer over 15 years ago: NikonUSA (and Nikon in general) needs an ombudsman who’s reachable, articulate, and who has the authority to make things happen.

              I don’t know that NikonUSA has a public relations agency any more, but if they did, those folk would be pulling their hairs out right about now.

            • Sebastian Rasch

              Nikon USA internally just gave out a statement for the other Nikon regional departments (yes I do work for one of them, not the US though) that this is “purely a marketing promotion”. How much you buy into that is another story, but at least that’s what Nikon USA are saying more or less officially. Maybe there will be a fully official/public statement soon as well but they don’t tell us much here anyways so I don’t know much more than you do in the end.

            • Thom Hogan

              I’d call bullshit on that. Given the numbers, this has to be costing close to a half million dollars. At that level, you want a direct payback that you can measure in some way. So let’s follow the chain.

              * It doesn’t directly increase sales
              * It mostly applies to one camera body that’s no longer sold, so the primary upsell would only be the D810
              * It was random in NPS versus non-NPS, so NPS members now feel left out and not so special
              * People who registered their cameras in that group are reporting to me they didn’t receive the offer, so you can’t claim that “it’s a benefit of registering” other than registering now enters you into a lottery of some sort
              * As a gesture of goodwill, it didn’t include both the top customers (D3/D4 owners), nor did it include the largest segment of customers (D3xxx, D5xxx owners)
              * Dealers are left in the cold. The very people that actually sell Nikon products are not participating in this “marketing promotion” and now have customers asking them “why don’t I get a free service,” with NO EXPLANATION from Nikon that they can tell their customer
              * The explanation in the initiative doesn’t explain the serial number pattern ;~)
              * There’s no claim that it will happen again, thus there’s really no call to action and no reason to register your serial number
              * The stated claim in the letter is “Nikon wants to learn more from you about how Nikon can
              better meet the needs and preferences of its DSLR owners concerning the
              service of its Nikon DSLR cameras.” The only way they get that is if you fill out the survey. If the survey is really the core of the “promotion,” then this is an expensive and strange way to get that information, and the results of the survey are highly biased on two shipments of one camera that came into the US. Since my survey shows that about half the recipients of the initiative have had that camera previously serviced, they simply could have done an nth name survey on previous repairs to get the same information, and it would have been a lot cheaper to do

              If this is a marketing promotion, then the people who put the promotion together should be fired, as they don’t understand marketing.

              As I’ve written many times before, Nikon is an opaque organization that tries to live behind a wall that separates them from their customer. There is no way I see that the press can in a timely and direct fashion reliably access and ask someone in the know at Nikon or NikonUSA the usual questions (who, what, when, where, why) let alone ask deeper questions, such as “why was this initiative primarily centered on the first two shipments of D800’s received in the US?”

              The problem with being opaque is this: we all then have to speculate on what the potential answers to those questions might be, and Nikon risks what might have been a benign program being interpreted in ways that are negative to the company’s brand. As has happened here.

              I understand how Nikon got to this place. It’s the most traditionally Japanese of the Japanese camera makers. The problem is that most of their sales aren’t in Japan any more. Thus, the way you’d deal with a Japanese customer is not the way you should be dealing with a US, European, or even Chinese customer (as Nikon found out with the D600 in the latter case).

              With four of the seven camera companies, I have direct contacts I can call up or email when questions arise, and I get answers to even tough questions, though the answers aren’t always direct. With Nikon, despite 20 years of asking, I have no direct contact with NikonUSA and no official way to ask them questions. Indeed, I’ve stood in trade show booths with my name badge obscured and heard high-level NikonUSA personnel bad mouth me to others. That’s despite supporting their cameras with what I believe are the best books on their products and having a Web site that has actively promoted Nikon news and reviewed Nikon products for 15+ years.

              I’ll simply say that the CanonUSA team supports me far, far better than the NikonUSA team has ever done. But I don’t think I’m alone in this assessment. In talking with other Web site and photography journalists, everyone has a story about how distant Nikon is from them.

            • Elton

              You’re starting to channel Kelby 😉 The amazing thing about Nikon is how easy it would be to fix so many of their problems, and how difficult it is for them to make the decisions they need to make.

            • Sebastian Rasch

              OK I’m out, it’s getting too involved. It’s not that important to me, saying I don’t really care and I’m sure you’re right even though I certainly didn’t read your novel. Peace out.

            • Scott M.

              The actual survey is very short and the questions are basic. i would expect a long, detailed questionare

            • I doubt they will come up with a public statement.

            • Sebastian Rasch

              Yeah me neither. This was probably just their “guidelines” for the customer support.

    • Lee Myers

      Maybe Nikon isn’t a fanboy of Progressives…just sayin’.

      • Fox “News” Lies

        Maybe Nikon ONLY sells the good stuff to those that know the calendar doesn’t display 1952 as the year. In other words live in reality.

  • Spy Black

    Maybe making light of this incident wasn’t the best idea. I know this is simply being reported here, but it seems that Nikon was trying to fix something without trying to make another public issue of it, and it’s now become exactly that, with a lot of suspicion and distrust.

    The only reason I say this is because Nikon doesn’t need further bad press. It’s not good for them, and I’d like to see Nikon survive. 😉 This may not necessarily kill them, but it may not be good in the long run. I suppose at this point the horses have left the stable.

    • Eric Calabros

      Still a weird way to fix anything. Its not 1995, you drink water now, pictures of you drinking water from several points of view will be on the web five minutes later. How a billion dollar company doesnt know that?

    • neversink

      Bad press will only fix the situation. Remember all the bad press concerning D600 oil and dust. It took bad press for Nikon to finally come clean. And a potential civil action lawsuit resulting from the bad press. By the way, The truth will set them free. It may be bad press for Nikon, but it is good press for you and me and every other Nikon consumer, pro or amateur. We need to know what our money has bought, not just the good, but also the screw ups.

      • Spy Black

        If they were NOT addressing an issue, you would have a point. That is not the situation here. Nikon reached out to users.

        • Thom Hogan

          What issue are they addressing? Seems to me without knowing that you can’t say they are addressing it.

          • whisky

            a cynic might say Thom’s stirring up trouble. a skeptic might say it seems out of character for Nikon. an optimist might say who cares — this service is free?!

    • Thom Hogan

      No. Simply put: we don’t live in the “you can keep it silent” era any more. This requires companies to change or else suffer repeated public distrust.

      Nikon could be trying to ascertain something about these cameras, or it could be trying to quietly make sure an issue was addressed, or it could be fixing something. By not being forthcoming, all they do is set themselves up for people guessing and repeating the worst possible case. This then becomes a friction to their marketing. You’ve seen it here many times as people hypothesize that Nikon quality control is no longer what it once was.

      Yes, it is good that Nikon is beginning to more aggressively acknowledge and deal with problems and issues. That’s what we want. But we also want clarity in what the problem is, how it is being fixed, and how it will be prevented in the future. Nikon is, after all, asking us to invest in a system and buy more lenses, flashes, and other things along the way. They need to instill trust in their customer, not fear.

      The Internet’s rise means it is far less likely that you can keep something secret. Indeed, the longer you try to keep it a secret, the more likely that speculation will ensue that is more damaging than revealing the secret in the first place.

      Finally: this is not an inexpensive campaign for Nikon if NR’s numbers are correct. 4000 bodies x (2 x shipping costs) x labor cost x parts cost is likely to be close to a half million dollars. Did they really think that wouldn’t be noticed?

  • T.I.M

    I just received one also ! for my D900….

  • InSite

    I have no guarantee that what I hear is correct, but it has been mentioned to me that this is a way to judge the legacy parts demand for these models. As they reach maturity, Nikon needs to get a grasp on not only the percentage of registered cameras that are still in use, but also how much use they are getting and what parts are suffering from age. This info is to be used so enough spare parts can be stocked for eventual repairs. Again, that’s only what i’ve heard.

    • Thom Hogan

      Uh, maybe. Parts need to be kept for seven years after last manufacturing, so no later than 2021 for the D800/D800E.

      But it seems odd to me that they would pick so many D800’s from such a narrow window. Moreover, if this is really what they were doing, why not just say “We’re conducting a field audit of how our DSLRs hold up over time and are therefore offering you…”? Think of the positive press that would have generated…

    • outkasted

      read my recent experience above.

  • D700s

    I received an email for my D800. I received the camera about 3 weeks after they were available. Maybe it has something to do with the early models? Anyway, I’m not at home so I won’t be sending mine in until the end of September.

  • Stanky Eggo

    I don’t know what to think… Is this a service gesture to help repair Nikon’s deflated reputation or a service recall in disguise. Either way, the alleged sample size of “the chosen ones” ( 4,300 D800/D800E owners, 100 D700 owners, and 100 D7100 owners) is way too small. There can’t only be 100 affected D700s’, D7100s’ and 4,300 D800/D800Es’ if this were a service recall. If this was were an attempt to repair Nikon’s reputation, they be better served by the inclusion of ‘everyone’. While I understand this may not be possible due to costs, an alternative could be a one time update the respective firmwares’ to give some new functionality for ‘everyone’. I would also include the D600/610 if this were the case.

  • Kiboko

    Could it be some kind of test of the durability of Nikon Cameras?

    A random number of cameras (quite old ones) going in for service. This gives Nikon a chance to see how the cameras work after years of use … If they are good guys, they will make even better long last performing cameras in the future. If the are evil guys, they will find the strong part and make limitations so we consumers need to upgrade more often.

    • true

      >A random number of cameras (quite old ones)
      >(quite old ones)

      yeah.. stopped reading there. they’re not old

      • Thom Hogan

        And they’re not random.

        • Scott M.

          My very early model D800 went in yesterday. I HOPE they improve my AF a bit, or the dampener on the shutter. My camera seems to front focus and on continuous will be OOF in ramdom frames in sequence. Otherwise happy with it. I shoot moving whales on moving boats. Not what this camera was designed for but I have been getting some spectacular 36mp shots in action with it. Fingers crossed for some technical improvement when I get it back.

  • Kiboko

    Is it only in the US? I have a D800 … in Sweden, but haven’t heard of this from Nikon in Sweden.

    • Sebastian Rasch

      Yes, only US/cameras with US serial numbers.

  • Sebastian Rasch

    As well, only in the US. People are starting to ask us about this “initiative” here in Europe, that didn’t happen. @NikonRumors:disqus

    • yes, for now this seems to be in the U.S. only

  • Gavin Doyle

    So Nikon appears to be trying to gather statistics and to see how the components of their cameras are wearing. Good for them I say, and how better to improve the design of new models.

  • jstevez

    Free adjustment and sensor cleaning and they even pay for shipping, but somehow this is a bad thing.

  • Hmm, maybe I was wrong, maybe this is just the first hint of what is to come with some sort of increased budget for customer satisfaction. Maybe that awesome firmware thingie is coming soon too. Maybe Nikon will fulfill my every dream. Ahh crap too late for me with DX at least, I already jumped to Pentax for APS-C. At least the D750 is still the best full-frame body I’ve ever used, and probably will remain so for quite a few more generations…

  • Robert Alatalo

    I have a theory… I wonder if they want to compare actual usage wear on the camera versus predicted or modeled. That would explain the inclusion of the D700.

    • I’m thinking something like that too. There is something bothering the engineering or marketing people enough for them to have convinced the upper management to do something this dramatic.

  • max

    What’s up
    with the 7100 then?

  • decisivemoment

    Based on my recent experience, Nikon USA service is in total meltdown. It’s rare for them to fix something right the first time, and it takes forever. I can’t imagine them coping with thousands of man-hours of D800 repeat repairs, so most of them will no doubt be farmed out to other New York/New Jersey/Connecticut area repairers. You’ve really got to wonder what is going on.

    I really, really hope that there’s a turnaround in the works and that this is a sign of it. I shudder to think of things getting worse. It doesn’t matter how superior their products are if their service prevents you from using them.

    • Scott M.

      I live an hour from the Nikon Service center in Los Angeles. This is where it went for calibration in mid 2013 after warranty expired. Now, they had me send it to Melville, NY service center. Maybe some nice surprise will result?

  • New Yoko

    I’ve received the email. I’ll drive to Nikon headquarter in Long Island on my way to JFK airport and drop of my D800E for their inspection and inquire about this service. Update soon.

  • Maji

    For a change, Nikon is trying to do something positive and we all have our panties in a bunch!!! damned if you do, damned if you don’t… perhaps there is nothing sinister, just plain old attempt to placate the customer base but then as usual, we see negativity all around. Maybe Nikon is to blame for this because of their previous behaviors, but then perhaps we are to blame too because of our over reactions.

  • br0xibear

    So basically if you own a camera with the words “Nikon” on it you’re screwed ? lol

  • outkasted

    Sup peeps!! I sent D700 in for repair due to sticky shutter etc..and the AE/AF lock button dropping off . my D700 had been real good to me over the years, my second shutter replacement was attributed to salt water damage here in Bermuda. Any hook after sending off to get fixed I get a call from nikon offering a referbuished D700 due to not securing a part that was needed. I accepted. What I got was a BRAND NEW camera with 2564 actuations on there. I was floored! thus my previous service and this one was exemplary! kudos to the Nikon Service Staff! Done Well I say done well.

  • ZoetMB

    I accidentally posted this in the earlier thread yesterday, so I’m reposting it here:

    As I posted before, I went online yesterday and discovered that my D800 wasn’t registered, so I registered it and sent a notice to Nikon’s customer service asking if I qualified for the D800 maintenance.

    They wrote back the following:

    “Nikon used its customer records to provide those customers that Nikon believed would benefit from this free service maintenance. Unfortunately those who did not receive the email will not able to participate in this offer at this time. Those who did receive the email will only be able to send in the one camera that was listed within the email. The camera did not have to be registered in order to receive this email as the decision making was not based off of registration.”

    But if registration had nothing to do with it, then how would they have an email address to notify someone with? And how would they know which camera you owned?

    • whisky

      perhaps Nikon is an official subscriber to the NSA’s database? 😉

      otherwise, perhaps, authorized Nikon dealer sales invoices, or previous service records (if any) ??

    • AnthonyH

      Potentially, they could have also pulled e-mail addresses from people who had the D800 serviced, at least in some cases (e.g. not registered but in their repair database).

  • blew888

    I guess registering my camera is too late now as I never sent it in.

  • RS Work

    Nothing new, they did similar thing in Canada for the D3 and D3x user in 2009

  • CR

    Can someone answer my earlier question: Are refurbished D800’s eligible? I have one. I had some issues as soon as I got it and called into them. They suggested to send it in for repair service, but in the end, I did not need to after talking to them. With all that, do you think I would be covered under this ‘offer?’

  • Dexx

    So I just got my D800e Back from service. I wasn’t called for the “Free maintenance” offer but they took care of my problem in less than two weeks and my gear works again. This would be the second repair for the same issue since buying it in October 14′. Something is definitely up with my camera, from my estimation its a mechanical shutter failure. Twice. Thats nuts considering the longevity of my 35mm body and a 3 DX bodies over the course of my digital usage. Bottom line is they fixed it. First time they charged me a few hundred dollars, and blamed me for causing the issue. This time they politely handled it in a quick and easy manner and free of charge. When I asked the person from repair after speaking to them about this odd proposition they offered random registered users she said simply, it’s to encourage users to send their cameras in more regularly.

  • I was told by the shop owner that my D800 was registered with Nikon straight away upon purchase. But I have not received any notice from Nikon. How do I find out if I was really registered? Thanks

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