Card #1: “I am looking at the world”
Update: a maybe better translation of this card would be “I am an eye on the world” or “I am a way to look at the world”.
Card #1 “Je suis un regard sure le monde” which should translate to “I am looking at the world” (thanks for the translation Mistral). This is it – the last card on Monday will probably say “I am Nikon”.
Source
Related posts:
- Card #2: “I am Neil Armstrong”
- Card #4: “I am Marco Polo”
- Card #3: “I am Hollywood”
- Lexar 8 GB, 133x Pro High Speed Series, CF Memory Card for free
- Nikon press conference got moved to November 20th, now a world-wide event
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160 Comments
I think a better translation would be “I am a view to the world”
I would propose “I am a gaze upon the world”.
I agree with you.
And so do I.
i hate canon
I plug canon users
I am better than a canon.
i am not a canon
I am looking at a canon
i am better iso performance than canon
i am… i can go all day LOL!
… Or, “I am a window to the world.“
No, “I’m a Mac to the world”
It mean “I am the one who’s looking at the whole world”
The spirit of the message is more along the lines of: “I am an eye on the world” which is similar enough to your translation and is consistent with the “reportage” style photograph.
“I am a gaze on the world” is the literal translation, but then doesn’t really make much sense in English.
I am a cupboard.
It would be more like “I gaze upon the world”.
“At the heart of the image”?
I am a look at the world, would be more exact ,meaning of course, a point of view of the world!! trust my french I m french lol!!
The shadowy form behind the numbers are intriguing. Looks like someone holding a DSLR in most of the cards.
I think that’s the reflection of the guy taking the picture of the card – it’s a glossy card.
Which would explain why it looks like the guy is holding the camera in his right hand and pressing the shutter button with his left. Unless its a new cam for left-handed space travellers!
C’mon, look your self in the mirror and you know how it looks like when you take a picture of your self!
Admin – check the end part of this blog, do you know this text?:)
http://nikoncamerasalediscount.mamasdelmundo.com/blogs/
thanks, I will give them to my legal department
I think its written “sur” (on/onto/to) instead of “sure”.
… and I am helloman …
Invece io credo che una traduzione migliore sarebbe “Io sono una finestra sul mondo”
Non finestra, ma vista .
most intriguing… can’t readily equate a coolpix to neil armstrong per card #2 (unless it is for capturing the first baby steps on the photo) or to a war correspondent on card#1 photo… the gnashing of the teeth begins in anticipation of next week’s events… the build up has succeeded… let’s see if there will be an explosion or just a sorry deflation of what was inflated by the ad campaign… the whole thing was exciting and fun, though…
I am…fun, sexy, innovative, Marco Polo, Hollywood, Neil Armstrong, view to the World…
I am a new CAM. or I am an Ikon.:)
fun and could mean new compact cameras, marco polo and innovation, a completely new DSLR, Hollywood could mean for a DSLR with special movie mode, and Neil Armstrong and I’m looking at the world, NASA. my opinion is that it will be a bunch of coolpix + the successor of the D90, it’s to early for a successor of the D3000, D5000 and the D3X
could be a D3xs ………………..? just a hunch
i think its just a promo of nikon so far ! and maybe an insight to what there is to come from the great company ?????
I think the Marco Polo means one of two things:
1) A reference to travel photography, or
2) A reference to GPS in a device (ever play the game Marco Polo, which is about finding someone’s location?)
on the carts 8, 7, 6, 5, 4, 3, and cart 2 is constantly a yellow dot that moves a little clockwise. (I know my English isn’t very good)
I AM a Nikon shooter with cash in hand trying to determine if I am going to wait for the D700 replacement or buy a D700 now…..
If you waited so far, I suggest wait for replacement. Unless you are cameraless and need one right away.
Im in same situation as you. Buying a D700 now or wait… but i dont wanna be spend another summer with my old D40…
or
Buy a D300(s) now and wait for the replacer for the D700.
WHAT SHOULD I DO???!!?!!”!#!”¤”!#% I gonna go crazy soon.
Again, dont worry your stealth. Im shooting a D2h and am waiting. Just take pictures. That is the point of photography?
Im relay hoping for a D700s. I dont care about MP and video gimmicks. Just solid colors and ISO.
Well since you asked. . .
I would suggest buying a new or lightly used Nikon D90 as a stop gap measure until the replacement for the D700 becomes available. The picture quality of the D90 is as giood as or better than that of the D300(s).
Same boat here. Money in hand. Waiting for a new d700 or buying current d700. Before I have to hear it I am taking photos with my current camera D80 but looking to move up to full frame for the advantages it gives me for my shooting. Hoping that new cam will be reasonable priced.
buy d700 second hand (or new) and when new upgraded fx nikon comes out one day, just sell it and get the new one. if u lucky u dont lose any money on this, d700 keep their price very well, selling just a bit under retail price even when they are used for more than couple of months.
ditto ! but wait the D700 is a great camera just like the D3 there dont just stop producing great images when an update is released but i have FF and im delighted with so im now looking for a second camera id like the D300s but because there wasn’t a sensor update tells me the life span of the d300s maybe short as nikon is working on the D400 sensor so hold out my fellow nikon shooter for the D800 it’ll be everything the D3 was that the D700 didn’t have and more ?
What if it says “I am Canon” in the end?
then it wouldn’t be on here
regardless of the outcome the marketing is working because we’re talking about it.
working for the 50 who pop by here. nobody outside the camera world that surfs the net has a clue, which means if it is a coolpix they failed in marketing.
I’m curious about who is receiving these. That should tell a lot about what it’s for. Ostensibly, I doubt the average joe coolpix buyer would give a rat’s ass about Nikon being used on the moon or in combat photography. The last few especially seem to be geared toward professionals. Overall though, it appears to be the launch of a more pervasive campaign that will sweep across amateurs and professionals.
Absolutely. I live in France, have quite a bit of Nikon SLR kit registered with Nikon France, and entirely fit a demographic of “Nikon SLR shooter who buys stuff”
Yet I’ve not received any of these lovely looking cards in the post!
I don’t think these relate to any SLR-type kit.
I agree my brother.
I would have understood that as “I am a way to look at the world” rather than a view or a window…. anyway that’s sure that when you walk on the moon you have another way to look at the earth !
I am on top of the world
looking down on creation
and the only explanation I can find
Is the money that I’ve found since the D900 ain’t around
My saved money put me at the top of the world.
first there where 8 cards that means an 8 number camera D800
Second it could be they miror less system you read stories on they internet for they last few days
third it could be a coolpix
fourth, it could be a website/portal…. which i’m 99% sure it is
Nikon has been for a long Time the brand which represents (with Leica), REPORTAGE photography.
But in those times, no aps sensor was used therefore, neither compact sensors. (impossible to get proper doff & useless with film). If the ad is correct, this would mean that Nikon is coming out with a FF RANGEFINDER !!!
(but I dont think so…) . At least, it should be a nice mirorless APS camera.
If it is a coolpux, I puke on Nikon & their useless ads.
really is there any need
wow. didnt nikon use to make rifle scopes…?
They still do.
I live in France too, have a lot of Nikon stuff, and yet, no card in my mail box ! Aaaaaaaaaaaaargh ! I’m frustrated !…
Seriously, I think (hope) it’s an equivalent of a 1970 Leica M with 40 years of new technology in it, at an affordable price ! Hear this Nikon ??????…
that`s all – http://www.nikonservice-muenchen.de/deutsch/395/33/117001/kontakt.html – maybe ;-?
That’s 7 cameras – there’s one missing? HD video in the P100, what teenager wants DOF and manual adjustments anyway….
and damnit if it’s not a D700_, D4, numerous coolpixes, and A BUNCH OF GRADE A+ LENSES – I’M GOING TO GO INSANE!
why on earth SO MUCH BUILDUP?
coupled with the D3s having dissappeared from the swiss market….
about a week ago there were well over 20 sellers listed on http://www.toppreise.ch, now there are 3, and ONE OF THEM shows in stock, at CHF (=USD) 700 higher than the price it was at!!!
Nikon KNOWS it’s driving the pro world mad with the lack of a D700_, so why would it be implausible they announce something now??
I bet it’s only about a new website. Remember that huge countdown tamron did few months ago? made everyone wondering about what kind of new lens they were going to release.
they don’t care if you and a handful of photographers are itching for new technology. they’re a business, and the best way for them to make money is by marketing their coolpix line to average consumers.
and stop driving yourself crazy, nothing is coming out soon. grab your camera and go out and shoot some pictures. stop worrying about your gear.
I totally agree.. no matter how much we care about technology, it is to the company’s advantage to get attention without releasing new technologies.. if nikon had the monopoly on digital SLR and digital photography, we would be at 6mpx still.. The only motivation to offer better products is competition
I’m not a pro translator but I’d say:
I’m a peek over the world.
maybe “peek” is too weak to refer to “regard”
I will bet it’s a D4 or the equivalent of G11.
A D700 successor would logically be released after D4 one thinks, maybe to summer.
it won’t be any of that stuff.
I disagree with your reasoning.
a D700 upgrade would be released after a D3 upgrade… that means after the D3s.. We already got the D3s, it’s time for the D700s or D700x… even a D800 You don’t need the D4 to introduce new technology.. look at the D90: first dslr with video.
Also, we won’t get a D4 right away, the D3s is still new.
However this annoncement is either for a website or for coolpix.. they won’t annonce a D800 this way..
We will see the D800 in early summer 2010
IMO if Nikon released a D4 now after the D3s it would be a somewhat similar feel to when the D700 came out…. Look how many people sold their D3′s after the D700 was released because they jumped on the first Nikon camera with amazing noise handling and rightfully assumed you would have to pay more of a premium to get it.
But I doubt it is a D4
“I am a way of seeing the world”
Regard has two meanings in French. Literally, it’s a glance. Figuratively, it’s a view or an opinion.
I tend to agree with your translation. or “looking at the world”
Je suis le nikon D800! Parbleu!!
putain, ils nous le sortent ou quoi ce FF parfait ???!!!
j’pense vraiment pas qu’ils le sortent mais je l’aimerais quand meme….
I am Nikon and I approve this message?
Okay, Okay, we get it… the ad campaign was in FRENCH
FRENCH is the language of LOVE
I AM NIKON – I AM LOVE
but you can’t hurry LOVE…
Yeah, we know, we have to wait…
Could it be the first real wifi-capable camera? With option to download pictures and video directly to Flickr or YouTube so friends and family can view live?
or 3g or similar with free access to certain sites so it can be done virtually ANYWHERE?? doubt it…
wifi to transfer a small size copy to your cellphone. I would like that.
I am a letdown.
It could be just that theyre reinventing the Nikon Brand, rather than a new camera.
1-8 could be characteristics of Nikon as a brand… Kinda like saying we have something for everyone… The new websites coming up would also support this.
SO lets see…. we’re almost there.
Im just hoping theyre doing this by releasing a revolutionary camera.. a camera to change everything…
Hoping for the D700 upgrade.. Keeping my fingers crossed!!!
It should be: “A look upon the world”
There is no action in “Un regard sur le monde”. It is a concept, not the action to “look” at the world as it is suggested in the title.
Merci
u r a fox!
D300x = d900
D700xs = d800
D900 is the new d90 but the body will be improved a lot! Guess what!? The red rubber strip on the camera will be yellow!
Think! It’ not going to be called d9000!
Nikon is a evil! LOL
Hey Admin,
Every one of these posts about the “I AM” postcard campaign has received more negative votes than positives. That’s negative as in “dislike, don’t post again” (your words). Why keep posting? Better yet: Why have this voting system at all?
And how many of the negative votes did you give?
I imagine that those who voted “dislike” would complain bitterly if they missed out on some info because the admin didn’t post it.
At the end of this campaign we will all know if there is something “new and exciting” or not. Until then the postcards are all we have.
Some people just can’t be happy, no matter what happens.
I voted once. You?
You’re awfully presumptive and judgmental.
Hey Anon,
The voting is there to give me feedback. Based on that feedback I will decide what to post and not to post. Blogs are not user generated, forums are – so I still have the final saying on what goes online.
It is also pretty obvious that the high amount of negative votes comes from the disappointment of not having a new product. Those cards (you like them or not) are a rumor and they will be covered. To make it easier on readers like you that are not happy seeing those “I am..” images, I did not display them on the main page.
Anyway, tomorrow everything will be over.
Got my photomagazine (Kamera & Bild) in my postbox today, which will not come out til next week here in Sweden. There is an ad with the text “I am Neil Armstrong”. The ad is for the new Coolpix S8000. More info will come for the Swedish website http://www.iamnikon.se.
Actually, the s8000 is now on the Nikon USA site.
…and some other P&S’s. But nothing with HD1080, only 720.
The new COOLPIX P100 has 1080p at 30fps HD video.
“I am a window onto the world”
Yes kind of close. If you could blend “a point of view” and a “view point” together it would be even closer. This term usually refers to an innovative, personal and/or a different way to look at the world, perhaps carrying some emotional, nostalgic or philosophical load.
We also say “avoir un nouveau regard” or “un autre regard” which mean to have “a new look at” or a ‘new (or fresh) way to look at something” from an angle not considered before.
I AM not wanting to play this game anymore.
+1
Quick and easy question, in the last card (CARD #1) what camera is that guy holding? That looks like a mighty big for being just a P&S, especially the P6000 series (the one not updated). AND he is looking though a viewfinder, so its either the P100 or DSLR (unless the evil has a electronic viewfinder but I think a report before said they didn’t like EVF at this stage)! However it does look a little small to be a Pro-DSLR.
Unless they are using stock photography (which would be bad form) I think the range of images shown to us leans towards the capability of a DSLR vs. a P&S.
Again it could be a general “I Am Nikon” campaign, but its an odd time to start one when you announced all your products over the last 2 months and beyond this site, doesn’t seem to be a “big deal” or even “a deal” on nikon forums etc beyond those shooters eating up anything the rumourmill spits out in hopes for a DSLR.
I’m just saying, if this is suppose to be a major campaign to support Nikon in general, it has failed to excite anyone but those waiting for particular product announcements to be made (and we shall be disappointed if this is not linked to a product announcement). Nikon promised a surprise in 2010, and so far has failed to excite – but we still hope.
Lad, that picture is from the Nam war. There weren’t many digital cameras in the hands of PJs in the 60′s and 70′s
There’s no way to tell what he’s using, but it might be a little rangefinder, or some SLR – they were much smaller when they didn’t stuff computers into them. The point of using that picture isn’t to show off a new camera anyways – it’s to put things into perspective, show that Nikon cameras have been and are being used by PJs all around the world.
Or maybe they’re trying to show us that they’ll reintroduce the S system with a digital fullframe rangefinder. Wouldn’t have a problem with that, either
Is that Darth Vader on skis coming out of the helicopter?
As a matter of fact, that is me!
D4 please
I somehow wonder if it might be the D900 (or D700X or D800) plus the G11-competitor lumped together in 1 annoucement?
Nikon never did that before, but they’ve changed the way the release things quite a bit lately. They might be for a change this time.
I need a video capable FX camera in D700 body/price range, damn it , nikon, bring it on !
“I need a video capable FX camera in D700 body/price range, damn it , nikon, bring it on!”
+1
When pigs fly
well, funny story…
ROFL
Last week I went to one of the major photo shop here in Geneva. The owner just received a dozen of D700 boxes… then he told me that he finally ordered those because Nikon Switzerlnad promised him there will be NO new FX body this year : “There will be some new pro lenses but no pro bodies”.
That’s it.
Card #0: “I am now looking at Canon”
I think that would be teetering on market segment suicide if they waiting until 2011 for releasing a new Pro Body/
I am getting bored with looking at the world, I want to be looking at my new camera.
The rumored D40s on Monday?
not sure if this has been posted.
but nikon has the “I AM nikon” theme song in their commercials already:
http://www.youtube.com/watch?v=GDIZtas0gkA&feature=sub
to be exact
HATE THIS KIND OF POST
I am bored. Time to get the D40 out.
The best camera in the world.
Without a doubt.
Absolutely.
Going to Robert’s camera today. Going to give the D300s a close look. A local new photographer I know was working yesterday. He is using a D300s and is getting 3 more.
I saw it!!!
it s the new d900!!!
Fantastic, c’set magnifich!!
even the style!! it has a yellow rubber strip insted the red one. And It has the IZ software! (intelligent zoom)
rly?
yes it is,
It is the gratest camera ever made…
when you hold it, you feel like, you can shoot the unshootable, like you holding a machine that makes possible what you have only imagined, and then you suddnely realise that this is not photografy, this in not and action, it a real life experience, this is nikon
And I am Barbie.
Je suis Marco Polo
And I am the great Muad’Dib King of Arakis and the Sandworms’ planet
Hmm.. Isnt it Day 0 today???
Anything going on:?
The greatest challenge for Nikon users is how to kill this weekend, as quickly as possible, so Monday can come in early and bright. However, Nikon actually monitors Flickr footprints so it will see that in that community, D90 is the most active, followed by D80, D40, D60, D300, D700, D500, etc. On the other side of the fence, it is Rebel Xsi as number 1, followed by Xti, EOS 40D, Xt, 5D Mark II, Xs, etc. Will any announcement be affected by these stats? Yup. By our moans and groans and wishlist? If you’re using equipment outside of the Nikon list, Nah, nothing personal, just business… what you’re using is still commercially viable and still has an active shelf life…
http://www.europe-nikon.com/en_GB/products/product_details.page?ParamValue=Digital%20Cameras&Subnav1Param=COOLPIX&Subnav2Param=Style&Subnav3Param=0&RunQuery=l3&ID=4793117
OH man, that sucks they put a 14.2MP sensor in it which means the next dslr will probably only get a bump to that – ugh. I want at least 18MP FF in my next dslr.
Not sure if you all know these pictures. On http://www.gosee.de/search/globalsearch/type/gs_type_image, there are a couple of “I am…” ads on display.
“I am Don Juan”, ” I am brave”, etc.
I AM your daddy Luke
I am Leto
I think they re going to show us a 4/3rd. Well, hell, at least it’s a Nikon. And who knows maybe it convinces me if it’s tiny ’nuff.
and if it costs a grand no hope.
With the emphasis on still to video camera convergence, perhaps the new mirrorless compact is based on the original movie “Super 16mm” format idea.
A camera like that would be quite useful as a news gathering device, perhaps even in surveillance (which Nikon are contracted with many government organizations as main supliers)
A high quality miniature 2.5x format interchangeable lens system, discrete still-video camera with fast lenses would also offer the added benefit of better DOF in very low light situations which is certainly of some use.
adding….
Completing Nikon’s still-video thinking:
Super 8mm = Compacts
Super 16mm = Interchangeable lens compacts
35mm = DSLR
Whatever it is these cards are referring to , it better not be JUST Coolpixes.If it is just Coolpixes, bees from the NikonRumours beehive are gonna be so agitated. And normally u dont want to agitate a beehive
I believe it is not cheap to do these cards campaign.
Has Nikon done this same thing for any of their DSLR cameras ?
An off-topic question with no place to post it!
To the Administrator,
Hey, how are you?
Do you think that many of us have become jaded or even over optimistic about our expectations of cameras and them meeting our myriad of diverging requests?
Do you think that we ask for too much or are we so in love with technology that we fail to seek solutions other than in new releases that we expect to cater to our every whim and wish, no matter how unrealistic they are?
Do you think that we are approaching a time when feature bloat will make usability inferior or do you see the various camera manufacturers introducing new ways for us to use cameras to get a job done while placating the appetites of those seemingly obsessed with more and more even when they don’t seem to be able to surpass or even approach the boundaries of performance in current equipment?
Do you think that we have been spoiled by the digital era wherein people look for more even if this takes us backwards in tangible output.
I see the posts and admire them, but I look at the various comments and see a pattern of almost ‘greed’ for new things while little expression as to WHY they need these various features!
Lastly, do you think that we have become lazy as photographers merely relying on ‘specs’ instead of learning our craft and then expecting our cameras to now make up for our own shortcomings or even fix them in post production? Do you also see a trend of photographers depending on in-camera fixes that perhaps takes photography to the ‘me-too or a generic look’ devoid of personal expression as more ‘creative control’ is included in a camera leading to less human intervention and thus ‘sameness’ to photographic results?
I ask these questions as perhaps you hear from more people than I do and maybe you have some insight into these issues. Sorry to put you on the spot, but sometimes, I wish this place had some photographic discussions instead of incessant complaining or crazy dreams!
Thanks.
this site is for dreams …
i love it !
Jabs,
There are plenty of other sites to discuss things like
“should I get the D300 or D700″
or
“Help, I have to shoot a wedding this weekend, and I only have one lens”
or
“How does the 70-200 2.8 compared to the 18-55 kit lens”
or
“sb800 underexposes 3 stops when set to -3″
or
“VR verses fast aperture”
or
“Sell my D700 now or wait until a D900?”
hmm the last one seems to fit in with this site as well…. I guess the best way to grow as a photographer is by avoiding the internet all together and shooting a ton of frames yourself…
Jabs, I think we can blame it on the computer industry that made us upgrade out computers every two years. Now this is valid for everything – your cell phone, tv and your camera. I don’t see a problem following the latest Nikon development and creating/talking about features expectations that may or may not be met – after all this is what drives the progress, competition and innovations between the different companies. All this however should not be the driving force in deciding to sell your equipment in expectation for new announcement for example. I get the same question over and over from readers: Should I buy the D700 now? If you already have a camera that is suiting your needs (and readers here have different needs) then you are in the best position – you can wait and still use your camera in the mean time. If this is your first camera, or if you are coming from Canon or some other manufacturer then yes, buy the D700 now. Remember that there will always be a better model around the corner.
Isnt today 8 March? Any news from Nikon?
“A high quality miniature 2.5x format interchangeable lens system,” above should have written as “A high quality miniature 3x format interchangeable lens system…”
I think the last card will say “I AM | Not ready to be launched until late summer 2010″
I AM looking at pentax…
last card eh… perhpaps to be dramatic it will just say je suis _______ lol
Mon dieu pardonnez-leur, ils ne savent pas ce qu’ils disent
I think we should make a donation for Canon’s users to buy them some kleenex boxes ,it ll be nice.
I am the nikon eye!
I heard that nikon is replaceing normal lens glass with a biological reproduction of human eye!
it had to be abandoned… the tear duct secretion was acidic…
It means “I am a view of the world.”
http://www.gosee.de/news/photo/sven-jacobsen-i-am-nikon-weltweite-kampagne-fuer-nikon-in-kapstadt-und-die-freie-strecke-bless-8627
It’s only a new NIKON-Website !!!!!!!!! No DSLR, no P7000.
I think I will order a G11 tomorrow!
go for it.
Je suis profondément
profondément quoi?
PLUS profondément
It’s “sur”, not “sure”
This is the campaign. It’s started, but no new SLR.
Nikon unveils pan-European ad campaign themed “I am Nikon”
je suis barbe…
“including a scene depicting a baby’s real first steps similar to the historic first walk on the Moon. This scene shows the moment a baby takes its first steps and was created using actual footage recorded on a Nikon D5000 camera”
seriously?
NIKON=FAIL
Bit harsh don’t you think? Canon hasn’t came forward yet with something really exciting either… I going to make myself a cup of tea… and wait for the photokina…
not if you get lines like:
“incorporating taglines such as ‘I am a Super Zoomer’ and ‘I am Attractive’ to help communicate the products’ key features and benefits to customers.”
who would’ve thunk that! lolz
I thought this ad campaign would mean they would compete against the G11 or the Lumix G2. The ads had that kind of direction. Not that “pro” style but hip, spontaneous, lifestyle, blahblah you know what i mean.
So we have to be patient. Again.
But i’ll be damned if i watch Nikon like a cat the mousehole does.
I now it’s a platitude but a true one when i say it’s all about the photographer (almost) not about the gear.
Saying that i’ll go out in wild, hunt and shoot me something yummy
hahaha i love your translation.
People have always some troubles to translate french.
But our language is not that hard