New Nikon ad from Japan (updated)

Update: the ad says "Big" in Japanese. My first D700 picture was... weird and I updated it. I will create a different post for that story.
Is it just me again, or this mount looks to big? Can anyone translate the text?
newnikonad New Nikon ad from Japan (updated)
My observation is that the red grip and the mount are different from the current full frame Nikon D700 and D3 models:
d3 front New Nikon ad from Japan (updated)
nikon d7001b New Nikon ad from Japan (updated)
What say you?

Related posts:

  1. New year, new rumor: Nikon D900 (updated)
  2. Four new Nikon p&s models will be released on August 6, 2008 (Updated)
  3. Second Nikon ad from Japan
  4. Camouflaged Nikon D3(x?) prototype? (updated)
  5. Nikon rebates updated and extended till May 1st
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93 Comments

  1. Pablov
    Posted September 30, 2008 at 2:55 am | Permalink

    Sorry for my question:

    Where did this ad/photo/rumor come from?

  2. Roger Moore
    Posted September 30, 2008 at 3:24 am | Permalink

    The mirror is too big. The DX cameras use a mirror that’s only big enough for the smaller sensor. This camera has a mirror that fills the mount, just like the FX cameras.

  3. dfgdfgdfg
    Posted September 30, 2008 at 3:34 am | Permalink

    The shutter is retracted to show that big sensor!

  4. E
    Posted September 30, 2008 at 4:46 am | Permalink

    Wow, the real Camerons Brother, maybe

    Or it just Cameron again, pretending he has a brother that has all the upcoming info>?

  5. E
    Posted September 30, 2008 at 4:56 am | Permalink

    It could be a large sensor on a smaller body, or a larger sensor on a smaller one…

    I’m still not sure which way to go, but this one could be legit (but just as well could not be!)

  6. E
    Posted September 30, 2008 at 4:58 am | Permalink

    Oops, typo. I meant to say, it could be a FF sensor on a smaller body, or an MX sensor on a pro level body, with mount of about the same proportionate size

  7. Ernst
    Posted September 30, 2008 at 5:44 am | Permalink

    Either way, why pretend to be somebody who’s been found-out to be a phony?

  8. E
    Posted September 30, 2008 at 5:46 am | Permalink

    A good question indeed…

  9. Posted September 30, 2008 at 11:10 am | Permalink

    Maybe he knows because he’s the one that Photoshopped it?

  10. KEN
    Posted September 30, 2008 at 12:06 pm | Permalink

    Japanese text means “Large format”.
    And the pic shows the camera is small.

    で、結局おまえらは買うの?どうするの?
    つか、日本語表示できるか?

  11. Nikon Rumors
    Posted September 30, 2008 at 7:50 pm | Permalink

    More on the Nikon ad

    Some more thoughts on the Nikon “BIG” ad from Japan:I do agree that Otoji, BIG and MX do not fit all together. Maybe Otoji really got canceled, or maybe those are multiple projects going at the same time.The wording “BIG” doesn’t make sense in Japanese, but remember the leaked Nikon D700 brochure – the English text did not make any sense either (see here and here).A reader sent me an interesting side by side comparison (thanks D.K.) – the D700 does look smaller:Emerging from the darkness camera ads are typical for Nikon (and Canon). Here are some examples (thanks D.S.) …

  12. Posted September 30, 2008 at 7:21 pm | Permalink

    Man, this is CLEARLY fake. Look at the small pin for the AI indexing. This has to be presnt in FX or DX mount to support older lenses, but if Nikon would release a new MX format (with a new, bigger mount), why to add an AI tab? This one is ridiculous, and the one that did the fake ad didn’t know what this pin was for, I’m pretty sure. :)

    d.

  13. Blog Admin
    Posted October 1, 2008 at 1:27 am | Permalink

    I don’t understand those too either – they are pretending to know something but they do not want to talk to me. Oh well, I have enough sources as it is.

  14. Blog Admin
    Posted October 1, 2008 at 1:28 am | Permalink

    I don’t think so.

  15. hulk
    Posted October 1, 2008 at 8:18 am | Permalink

    If true, how would the PC-E lenses be mounted?

  16. E
    Posted October 1, 2008 at 10:57 pm | Permalink

    The PC-E lenses will need a new mount to fit on a new bayonet, so it’s not inconcievable that they will have a locking pin

  17. fauxhawked
    Posted October 2, 2008 at 5:13 am | Permalink

    oooooh!
    takai ne… :)
    big! big!

  18. Posted October 2, 2008 at 5:58 am | Permalink

    >Can anyone translate the text?

    it says NIKON RUMORS dot COM

  19. David
    Posted October 2, 2008 at 3:43 pm | Permalink

    I’m going to say it’s going to be the D3x – Ken Rockwell (http://www.kenrockwell.com) definately seems convinced that Nikon’s going to release the D3x in January.

  20. Olivier
    Posted October 2, 2008 at 7:29 pm | Permalink
  21. Blog Admin
    Posted October 3, 2008 at 12:06 am | Permalink

    the prism on the ad is way bigger

  22. David
    Posted October 5, 2008 at 5:27 pm | Permalink

    I think it’s a fake because of the electrical contacts. They are shown here on the exact same scale relative to the rest of the mount as on the D3 and D700. However, in a new mount, the size of the individual electrical contacts would stay the same, even if their number varied.

  23. Anonymous
    Posted October 8, 2008 at 5:51 am | Permalink

    Or,

    C) The Japanese are crazy for the image of a new product emerging from the darkness…

    http://imaging.nikon.com/products/imaging/lineup/d3/img/downloads/D3_2_1600x1200.jpg

  24. Foxer
    Posted October 8, 2008 at 6:55 am | Permalink

    I say… that D700′s photo in this news is a fake.

  25. E
    Posted October 8, 2008 at 5:15 am | Permalink

    Note the lack of an inbody focus screw.

    The mount (compare to the red thing) does look slightly bigger, but thatcould be just me

  26. aabram
    Posted October 8, 2008 at 5:15 am | Permalink

    大きい means ‘big’

  27. Blog Admin
    Posted October 8, 2008 at 5:16 am | Permalink

    yes, there is no Nikon FF body without the focus screw

  28. umbora skirp
    Posted October 8, 2008 at 5:19 am | Permalink

    First the printer photos get leaked, then we get factory cellphone photos and sketchy model numbers before the official announcement comes. If this is legit, it looks like a new camera, as the mount is much closer to the grip (see distance from red ‘swish’ to mount on leaked photo and compare to D3/D700)

    Awesome find! Now we need someone to translate to English.

  29. Blog Admin
    Posted October 8, 2008 at 5:19 am | Permalink

    Let’s don’t forget that this also could be a prank, but it looks real to me – that’s why I posted it. Remember the D700 brochure leak from the Chinese manufacturer? Maybe this is from the same guy…

  30. Blog Admin
    Posted October 8, 2008 at 5:20 am | Permalink

    good point – I did not notice this one

  31. Posted October 8, 2008 at 5:21 am | Permalink

    The Japanese simply says “big”

  32. Blog Admin
    Posted October 8, 2008 at 5:22 am | Permalink

    a-ha!

  33. NikonMan
    Posted October 8, 2008 at 5:29 am | Permalink

    Not only the missing focus screw, but also the lever inside the mount on the left side which closes the aperatures down at time of exposure.
    The only current lenses which don’t require this are the PC-E nikkors (these lenses also have an oversized image circle)
    Maybe an MX system with 24mm f3.5 / 45mm f2.8 / 85mm f2.8 for starters?

  34. cameron
    Posted October 8, 2008 at 5:40 am | Permalink

    could be either D40, D40X or D60 but photoshop made the mount much bigger and brushed over the lever and that black dot thingy under red triangle

  35. eyrieowl
    Posted October 8, 2008 at 5:45 am | Permalink

    not that it debunks it in any way, but if true it would mean the rumors about a square sensor with crop modes would be incorrect.

  36. Kendall
    Posted October 8, 2008 at 5:45 am | Permalink

    Look, I am not one of those “everything is a fake” or “guilty until proven in a store” types but I am in marketing. And it seems to me that it is strange that the creative team at Nikon would use the same type of peeking light with their introduction that Canon just did with the 5dMkII. In other words, which is more likely:
    A) Nikon is lazy, not creative, and a marketing copy cat

    or

    B) A trickster is lazy, not creative, and a marketing copy cat

    If I am wrong then maybe I should go apply for a marketing position at Nikon. Anyone who can look at Canon’s ads from a few weeks before will never be short on “good” ideas.

  37. Posted October 8, 2008 at 5:45 am | Permalink

    Looks like a 40MP ”BIG” mouth! What about this D700′s photo ? This camera doesn’t exist…

  38. E
    Posted October 8, 2008 at 5:55 am | Permalink

    Good Catch! And with Nikon releasing the PC-E’s when nobody wanted then, new tech, hmmmm

  39. E
    Posted October 8, 2008 at 5:56 am | Permalink

    No, the shape of the swoop is wrong

  40. Posted October 8, 2008 at 6:01 am | Permalink

    Uh, take a look at the mount on the side closest to the grip–there should be a lip for the lens to lock onto. There are two others on this mount image, but the one closest to the aperture arm is just plain missing. That would be mechanically unstable. A larger than standard F lens dangling from two slivers of metal seems unplausible. Otherwise this looks just like the standard F mount sans screw drive.

    This looks to me to be just a bad PS job, or a marketing graphic and not a picture of a real camera.

    The only positive thing this ad could be is an FX d40 (not bloody likely!).

  41. drew
    Posted October 8, 2008 at 6:05 am | Permalink

    i’d say especially not likely due to the fact the d40 series has never had a front command dial.

  42. drew
    Posted October 8, 2008 at 6:07 am | Permalink

    i should add… did anyone happen to notice the mirror… it’s got the reflective qualities of a CCD, not a mirror… hmm.

  43. Ernst
    Posted October 8, 2008 at 6:11 am | Permalink

    Maybe we’re not seeing a bigger mount; maybe it’s a smaller grip. In other words, a P+S with a full-frame sensor.

  44. masaoni
    Posted October 8, 2008 at 6:11 am | Permalink

    It’s true that 大きい means Big. As a native Japanese, however, I would never use this particular word in an ad. It just doesn’t sound right to me – as my English probably doesn’t to you guys. I bet this is a fake by somebody who doesn’t really know Japanese.

  45. Douglas
    Posted October 8, 2008 at 6:17 am | Permalink

    has anybody looked at the Mk III Box compared to the much longer, widely used Nikon Coolpix Boxes? i’d post sample pictures but i dont know how to in text html… but they both also use that “spotlight” affect! and it seems to me that Nikon has used the Marketing longer and on a wider product base!

  46. Anonymous
    Posted October 8, 2008 at 6:19 am | Permalink

    hahaha, Kendall needs to go back to marketing school…

  47. Douglas
    Posted October 8, 2008 at 6:30 am | Permalink

    im sure someone wanted them… but i was actually thinking back earlier this year why release so many, what i consider “small market” lenses in one lump batch. this starts to make some sense… but it is still somewhat sketchy on a larger sensor…

  48. NikonMan
    Posted October 8, 2008 at 6:41 am | Permalink

    How about: same glass-different barrels.
    The PC lenses have always been reasonably simple optical designs (the entire optical unit moves as a single block for focussing) not unlike the new 50mm f1.4
    This would make the design and manufacture of a new barrel a relativly straight foward process

  49. hulk
    Posted October 8, 2008 at 7:06 am | Permalink

    The ratio of the mount external/internal diameters on this photo is 1.25.

    The ratio on a D700 body is 1.25.

    My guess :
    - the mount is unchanged, the grip is just smaller.

    or …
    - it is a stupid faked image, printed to paper so that people dont try to analyse it.

  50. JJ
    Posted October 8, 2008 at 7:07 am | Permalink

    Unless the lens has a larger flange on one side than on the others – in which case the mounting instructions are “hold the lens like this, put the larger flange into the mount on the body like so, push the lens flush with the mount and give it a quarter turn”
    My apologies for the analogy to any Americans, but it’s how the lid of a teapot usually works

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