where there’s smoke there’s fire

Nikon USA launched new rebates for January 2025 with some of the lowest prices ever on some items – see the full list at:

• Adorama
• B&H Photo
• Amazon
• Paul’s Photo
• Service Photo

Here are some highlights (all new low prices):

• Nikon D780: now $1,000 off (was $300 off before)
• Nikon D850: now $1,000 off (was $800 off before)
• Nikon Z6III kit: now $500 off (was $300 off before)
• Nikon Z8: now $600 off (was $500 off before)
• Nikon Z8 lens kit: now $800 off (was $700 off before)

Several telephoto lenses have increased rebates (all new low prices):

• Nikkor Z 28-400mm f/4-8: now $300 off (was $200 off before)
• Nikkor Z 100-400mm f/4.5-5.6: now $400 off  (was $200 off before)
• Nikkor Z 400mm f/4.5: now $450 off  (was $250 off before)
• Nikkor Z 600mm f/6.3: now $1,000 off  (was $800 off before)
• Nikkor Z 600mm f/4: now $1,500 off  (was $1,000 off before)
• Nikkor Z 800mm f/6.3: now $1,000 off  (was $800 off before)

You can get an additional 10% off with Payboo:

The rebates are set to expire on February 2nd, 2025.

The latest Nikon Europe rebates can be found here:

Nikon Europe winter rebates extended

Here is the full list of the discounted Nikkor Z lenses in the US for January 2025 (Adorama | B&H | Amazon | Paul’s | Service):