BCN published their camera rankings for 2018 and Nikon actually increased their market share in the DSLR and compact camera categories while losing lens market share for a fifth consecutive year (BCN collects sales data from approximately 2/3 of all Japanese retail stores):
Digital SLR camera
| Ranking | #1 | #2 | #3 |
|---|
| 2018 | Canon 61.1% | Nikon 34.4% | Ricoh Imaging 4.2%) |
|---|
| 2017 | Canon 63.3% | Nikon 31.6% | Ricoh Imaging 4.8% |
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| 2016 | Canon 56.2% | Nikon 36.7% | Ricoh Imaging 6.7% |
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| 2015 | Canon 54.7% | Nikon 39.1% | Ricoh Imaging 4.5% |
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| 2014 | Canon 49.2% | Nikon 42.5% | Ricoh Imaging 5.2% |
|---|
| 2013 | Canon 52.7% | Nikon 35.1% | Sony 7.1% |
|---|
Digital compact camera (with integrated lens)
| Ranking | #1 | #2 | #3 |
|---|
| 2018 | Canon 27.9% | Nikon 25.5% | Casio 17.2% |
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| 2017 | Canon 27.3% | Nikon 22.1% | Casio 19.3% |
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| 2016 | Canon 30.5% | Nikon 21% | Casio 14.8% |
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| 2015 | Canon 28.7% | Nikon 15.3% | Casio 15.2% |
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| 2014 | Canon 20% | Nikon 15.5% | Sony 15.4% |
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| 2013 | Canon 17.6% | Sony 16.5% | Nikon 14.1% |
|---|
Lenses:
| Ranking | #1 | #2 | #3 |
|---|
| 2018 | Canon 21.9% | Sigma 16.2% | Tamron 13.7% |
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| 2017 | Canon 24% | Sigma 14.3% | Nikon 12.5% |
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| 2016 | Canon 24.1% | Nikon 15.2% | Sigma 13.5% |
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| 2015 | Canon 21.2% | Nikon 15.2% | Sigma 13.3% |
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| 2014 | Canon 20.2% | Nikon 18.9% | Sigma 12.6% |
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| 2013 | Canon 23.3% | Nikon 19.6% | Tamron 14.5% |
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Mirrorless cameras:
| Ranking | #1 | #2 | #3 |
|---|
| 2018 | Olympus 27.7% | Canon 21.3% | Sony 20.2% |
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| 2017 | Olympus 26.8% | Canon 18.5% | Sony 17.9% |
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| 2016 | Olympus 34.5% | Sony 24.8% | Canon 13.6% |
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| 2015 | Sony 34.3% | Olympus 22.3% | Panasonic 11.9% |
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| 2014 | Olympus 28.9% | Sony 26.5% | Panasonic 14.2% |
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| 2013 | Olympus 29.8% | Panasonic 23.3% | Sony 20.1% |
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