In a recent interview, Nikon’s President Yoshiaki Tokunari indicated that his company plans to incorporate RED’s video tech in its cameras in order to expand market share:
Nikon President Yoshiaki Tokunari said in an interview that “video performance is required in recent years” regarding the company’s main camera business, and expressed his intention to expand market share by incorporating video technology from a US movie camera company that Nikon acquired this spring. Regarding recent sales trends, he said, “We are seeing signs of recovery in interchangeable lens cameras.” By region, he explained, “China has grown to the same level as Europe, and the growth rate is large in emerging countries such as South Asia.” Semiconductor exposure equipment, which Nikon and Canon handle, is an industrial machine that burns circuits onto silicon plates. Plans for new semiconductor factory construction across the country are a tailwind, and Tokunari expressed his enthusiasm for expanding sales, saying, “There are business opportunities.” (Yahoo Japan)