I tend to appreciate reviews which do not begin with a very subjective style. The reviewer seems to be putting in a lot of personal bias into the review early, which turns me off. In my mind, it suggest the entire review, no matter how objective the reviews may wish to be, will be contaminated by his bias which seems clear from the get go.
Now, the review can still have a ton of useful information, and some may find this extremely helpful. But, i just prefer to hear more objective data and not so much negative stuff up front.
For example, using terms like "This surely cannot be true" and ‘cheap feeling" and then coming back and saying "This really is a matter of perception more than quality however as the D600 is built well with high end materials" is kinda like saying to your girl friend, "gosh honey, that dress makes you look fat" and then suggesting it was only a matter of perception. Not going to be a good night.....